Liquid Coconut Oil

Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $317K a year.

Searches, last 12 months

202K

Growth, 90 days vs prior 90

+4.0%

Conversion, latest week

10.4%

Market size, estimated

$317Ka year

Peak month

January1.3× the quietest month

Top search term

liquid coconut oil77K searches a year

Listings sell for $15.07 on average, from $5.72 to $38.58. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $15.07 that is $11K to $15K a year per listing.

Average price

$15.07inside the $15 to $100 sweet spot

Price range

$5.72–$38.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

$11K–$15K

Returns

0.5%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #399 within Hair Treatment Oils. It carries 12,758 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#399in Hair Treatment Oils

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

12,758per listing

Listings tracked

22

The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

80 months