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Liquid Brun

Fail

The top 5 brands take 100% of clicks, so Liquid Brun is a Fail.

Flapen Score
48
48 / 100
Ranks 5,071 of 10,978 Beauty & Personal Care niches · on the category median
Market size
$2.0M/yr3.0M searches / yr
90-day growth
-8.4%search demand this quarter
Competition
74%top-5 click share · 5 brands · 121 sellers

Flapen Score

Liquid Brun against its category

The dotted line is the Beauty & Personal Care average. Past it, Liquid Brun is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Liquid Brun market on Amazon at a glance

Shoppers on Amazon United States searched for Liquid Brun 3.0M times last year and spent an estimated $2.0M. All 5 brands take every click. Demand peaks in Oct–Nov. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 3.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.

Searches, last 12 months
3.0M
Growth, 90 days vs prior 90
-8.4%
Conversion, latest week
1.4%
Market size, estimated
$2.0Ma year
Peak month
November2.9× the quietest month
Top search term
liquid brun939K searches a year

02 · Price

A sale here is worth $48.29.

Listings sell for $48.29 on average, from $26.84 to $71.83. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 5,000 to 6,000 of them. At $48.29 that is $241K to $290K a year per listing.

Average price
$48.29inside the $15 to $100 sweet spot
Price range
$26.84–$71.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
5,000–6,000
Revenue per listing a year
$241K–$290K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #335 within Men's. It carries 1,996 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
86%
Out of stock, average day
0.0%
Average rank
#335in Men's
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
1,996per listing
Listings tracked
14

04 · Newcomers

7 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
7Amazon's first-year sales bar
Average brand age
57 months

Products

Top Liquid Brun products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

121

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Brand 166%
  • Brand 226%
  • Brand 34%
  • Brand 42%
  • Brand 52%

Demand

Liquid Brun search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 2.9×

Search terms

Top Liquid Brun search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • liquid brun939K/yr
  • french avenue470K/yr
  • vulcan feu294K/yr
  • fragrance world271K/yr
  • french avenue perfume325K/yr
  • french avenue liquid brun101K/yr
  • aether extrait85K/yr
  • vulcan feu cologne62K/yr
  • atlantis extrait french avenue49K/yr
  • liquid brun french avenue129K/yr

Reviews and returns

What reviews say buyers love and hate about Liquid Brun

We read the reviews and the return reasons for every product selling here.

68%of positive reviews mention “Smell”
49%of negative reviews mention “Smell”
0.1%of orders come back
“This one smells a bit synthetic”
A buyer, on “Smell”49% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Liquid Brun questions

Answered from the same tracked data.