Lip Serum

Shoppers searched for this 402K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +62.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $208K a year.

Searches, last 12 months

402K

Growth, 90 days vs prior 90

+62.5%

Conversion, latest week

4.6%

Market size, estimated

$208Ka year

Peak month

December3.2× the quietest month

Top search term

skintific lip serum102K searches a year

Listings sell for $11.19 on average, from $10.85 to $11.56. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At $11.19 that is $14K to $17K a year per listing.

Average price

$11.19under the $15 to $100 sweet spot

Price range

$10.85–$11.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,250–1,500

Revenue per listing a year

$14K–$17K

Returns

0.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #29 within Lip Care. It carries 1,315 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#29in Lip Care

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

1,315per listing

Listings tracked

6

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

38 months