Lip Conditioner

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.4% of those searches ended in a purchase. Searches in the last 90 days moved -35.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $196K a year.

Searches, last 12 months

72K

Growth, 90 days vs prior 90

-35.9%

Conversion, latest week

14.4%

Market size, estimated

$196Ka year

Peak month

December3.7× the quietest month

Top search term

my favorite night balm25K searches a year

Listings sell for $18.86 on average, from $9.58 to $26.96. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,250 to 1,500 of them. At $18.86 that is $24K to $28K a year per listing.

Average price

$18.86inside the $15 to $100 sweet spot

Price range

$9.58–$26.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

1,250–1,500

Revenue per listing a year

$24K–$28K

Returns

0.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #362 within Lip Care. It carries 5,735 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#362in Lip Care

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

5,735per listing

Listings tracked

7

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

53 months