Lip Collagen
FailDemand is soft, at -80.3% this quarter, so Lip Collagen is a Fail.
- Flapen Score
- 34 / 100Ranks 10,192 of 10,978 Beauty & Personal Care niches · −14 vs the category median of 4834
- Market size
- $94K/yr68K searches / yr
- 90-day growth
- -80.3%search demand this quarter
- Competition
- 100%top-5 click share · 4 brands · 9 sellers
Flapen Score
Lip Collagen against its category
The dotted line is the Beauty & Personal Care average. Past it, Lip Collagen is stronger. Inside it, weaker.
Market
The Lip Collagen market on Amazon at a glance
Shoppers on Amazon United States searched for Lip Collagen 68K times last year and spent an estimated $94K. All 4 brands take every click. Demand peaks in Jan–Feb–Mar. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 9.9% of those searches ended in a purchase.
Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -80.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $94K a year.
- Searches, last 12 months
- 68K
- Growth, 90 days vs prior 90
- -80.3%
- Conversion, latest week
- 9.9%
- Market size, estimated
- $94Ka year
- Peak month
- January3.5× the quietest month
- Top search term
- nida lip mask23K searches a year
02 · Price
A sale here is worth $13.90.
Listings sell for $13.90 on average, from $5.41 to $21.20. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $13.90 that is $1K to $3K a year per listing.
- Average price
- $13.90under the $15 to $100 sweet spot
- Price range
- $5.41–$21.20
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
40% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #481 within Lip Care. It carries 7,869 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 40%
- Prime listings
- 100%
- Out of stock, average day
- 1.3%
- Average rank
- #481in Lip Care
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 7,869per listing
- Listings tracked
- 5
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Lip Collagen products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
NIDA Overnight Lip Mask - Very Berry | Intense Hydration & Plumping Sleeping Mask for Dry Chapped Lips | 0.7 oz. 20g
- Price
- $14.69
- Rating
- 4.2/5
- Reviews
- 152
- Age
- 5mo ago

NIDA Retinol Glowy Lip Serum | Hydrating Lip Serum for Glossy Nourished Plumping Lips | For Irresistibly Kissable Lips | 0.25 oz. 7g
- Price
- $14.05
- Rating
- 4.3/5
- Reviews
- 197
- Age
- 6mo ago

Klavuu Lip Mask Overnight (0.7oz) - Lip Moisturizer & Treatment for Very Dry Lip Sleeping Mask Chapped Lips Korean Deep Hydrating Lip Balm with Berry Gentle Exfoliating
- Price
- $14.13
- Rating
- 4.4/5
- Reviews
- 1,113
- Age
- 3y ago

LANEIGE Lip Sleeping Mask: Hydrating & Nourishing Korean Overnight Lip Treatment Mask with Shea Butter Vitamin C & Murumuru Antioxidants For Flaky Dry Lips | Korean Skin Care Berry
- Price
- $21.20
- Rating
- 4.6/5
- Reviews
- 37,041
- Age
- 6y ago

Hydrating Sleeping Lip Mask for Intense Overnight Moisture. (1 Berry)
- Price
- $5.41
- Rating
- 4.5/5
- Reviews
- 840
- Age
- 2y ago
Trending
estimated 90-day click momentum
NIDA Overnight Lip Mask - Very Berry | Intense Hydration & Plumping Sleeping Mask for Dry Chapped Lips | 0.7 oz. 20g
- Price
- $14.69
- Rating
- 4.2/5
- Reviews
- 152
- Age
- 5mo ago

NIDA Retinol Glowy Lip Serum | Hydrating Lip Serum for Glossy Nourished Plumping Lips | For Irresistibly Kissable Lips | 0.25 oz. 7g
- Price
- $14.05
- Rating
- 4.3/5
- Reviews
- 197
- Age
- 6mo ago

Klavuu Lip Mask Overnight (0.7oz) - Lip Moisturizer & Treatment for Very Dry Lip Sleeping Mask Chapped Lips Korean Deep Hydrating Lip Balm with Berry Gentle Exfoliating
- Price
- $14.13
- Rating
- 4.4/5
- Reviews
- 1,113
- Age
- 3y ago

LANEIGE Lip Sleeping Mask: Hydrating & Nourishing Korean Overnight Lip Treatment Mask with Shea Butter Vitamin C & Murumuru Antioxidants For Flaky Dry Lips | Korean Skin Care Berry
- Price
- $21.20
- Rating
- 4.6/5
- Reviews
- 37,041
- Age
- 6y ago

Hydrating Sleeping Lip Mask for Intense Overnight Moisture. (1 Berry)
- Price
- $5.41
- Rating
- 4.5/5
- Reviews
- 840
- Age
- 2y ago
Newest
by launch date
NIDA Overnight Lip Mask - Very Berry | Intense Hydration & Plumping Sleeping Mask for Dry Chapped Lips | 0.7 oz. 20g
- Price
- $14.69
- Rating
- 4.2/5
- Reviews
- 152
- Age
- 5mo ago

NIDA Retinol Glowy Lip Serum | Hydrating Lip Serum for Glossy Nourished Plumping Lips | For Irresistibly Kissable Lips | 0.25 oz. 7g
- Price
- $14.05
- Rating
- 4.3/5
- Reviews
- 197
- Age
- 6mo ago

Hydrating Sleeping Lip Mask for Intense Overnight Moisture. (1 Berry)
- Price
- $5.41
- Rating
- 4.5/5
- Reviews
- 840
- Age
- 2y ago

Klavuu Lip Mask Overnight (0.7oz) - Lip Moisturizer & Treatment for Very Dry Lip Sleeping Mask Chapped Lips Korean Deep Hydrating Lip Balm with Berry Gentle Exfoliating
- Price
- $14.13
- Rating
- 4.4/5
- Reviews
- 1,113
- Age
- 3y ago

LANEIGE Lip Sleeping Mask: Hydrating & Nourishing Korean Overnight Lip Treatment Mask with Shea Butter Vitamin C & Murumuru Antioxidants For Flaky Dry Lips | Korean Skin Care Berry
- Price
- $21.20
- Rating
- 4.6/5
- Reviews
- 37,041
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
4
Sellers
9
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- NIDA86%
- KLAVUU8%
- LANEIGE3%
- Sokgo3%
Demand
Lip Collagen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar · busiest ÷ quietest = 3.5×
Search terms
Top Lip Collagen search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- nida lip mask23K/yr
- nida overnight lip mask22K/yr
- nida lip5K/yr
- nida lip balm5K/yr
- nida overnight lip mask very berry7K/yr
- nida lips overnight3K/yr
- mascarilla labial nocturna nida4K/yr
Reviews and returns
What reviews say buyers love and hate about Lip Collagen
We read the reviews and the return reasons for every product selling here.
“Not moisturizing”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lip Collagen questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









