Lip Balm Tin
FailShoppers spend an estimated $55K a year here, so Lip Balm Tin is a Fail.
- Flapen Score
- 48 / 100Ranks 5,071 of 10,978 Beauty & Personal Care niches · on the category median48
- Market size
- $55K/yr96K searches / yr
- 90-day growth
- -21.9%search demand this quarter
- Competition
- 40%top-5 click share · 27 brands · 140 sellers
Flapen Score
Lip Balm Tin against its category
The dotted line is the Beauty & Personal Care average. Past it, Lip Balm Tin is stronger. Inside it, weaker.
Market
The Lip Balm Tin market on Amazon at a glance
Shoppers on Amazon United States searched for Lip Balm Tin 96K times last year and spent an estimated $55K. The top 5 brands take 61% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 4.9% of those searches ended in a purchase.
Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.
- Searches, last 12 months
- 96K
- Growth, 90 days vs prior 90
- -21.9%
- Conversion, latest week
- 4.9%
- Market size, estimated
- $55Ka year
- Peak month
- November3.5× the quietest month
- Top search term
- lip balm tin34K searches a year
02 · Price
A sale here is worth $11.64.
Listings sell for $11.64 on average, from $1.79 to $31.55. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $11.64 that is $0 to $1K a year per listing.
- Average price
- $11.64under the $15 to $100 sweet spot
- Price range
- $1.79–$31.55
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
64% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #697 within Refillable Containers. It carries 3,139 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 95%
- Out of stock, average day
- 2.2%
- Average rank
- #697in Refillable Containers
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 3,139per listing
- Listings tracked
- 42
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Lip Balm Tin products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
27 rising
Sellers
140
Top-5 brand share
61%
Top 20: 95%
Top-5 click share
40%
Top 20: 80%
Open market
35%
- Brand 126%
- Brand 213%
- Brand 39%
- Brand 48%
- Brand 55%
- Brand 64%
Demand
Lip Balm Tin search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.5×
Search terms
Top Lip Balm Tin search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lip balm tin34K/yr
- lip balm tins20K/yr
- lip balm in tin9K/yr
- lip balm tins with lids10K/yr
- tin lip balm7K/yr
- burts bees lip balm tin7K/yr
- burts bees tin5K/yr
- lip gloss tin4K/yr
Reviews and returns
What reviews say buyers love and hate about Lip Balm Tin
We read the reviews and the return reasons for every product selling here.
“Extremely strong smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lip Balm Tin questions
Answered from the same tracked data.









