Lip Balm Bulk 100 Pack
FailShoppers spend an estimated $37K a year here, so Lip Balm Bulk 100 Pack is a Fail.
- Flapen Score
- 38 / 100Ranks 9,296 of 10,978 Beauty & Personal Care niches · −10 vs the category median of 4838
- Market size
- $37K/yr28K searches / yr
- 90-day growth
- -32.0%search demand this quarter
- Competition
- 76%top-5 click share · 8 brands · 33 sellers
Flapen Score
Lip Balm Bulk 100 Pack against its category
The dotted line is the Beauty & Personal Care average. Past it, Lip Balm Bulk 100 Pack is stronger. Inside it, weaker.
Market
The Lip Balm Bulk 100 Pack market on Amazon at a glance
Shoppers on Amazon United States searched for Lip Balm Bulk 100 Pack 28K times last year and spent an estimated $37K. The top 5 brands take 91% of clicks. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 5.1% of those searches ended in a purchase.
Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -32.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.
- Searches, last 12 months
- 28K
- Growth, 90 days vs prior 90
- -32.0%
- Conversion, latest week
- 5.1%
- Market size, estimated
- $37Ka year
- Peak month
- November2.2× the quietest month
- Top search term
- lip balm bulk 100 pack7K searches a year
02 · Price
A sale here is worth $25.71.
Listings sell for $25.71 on average, from $8.91 to $57.05. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $25.71 that is $3K to $6K a year per listing.
- Average price
- $25.71inside the $15 to $100 sweet spot
- Price range
- $8.91–$57.05
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #612 within Lip Care. It carries 1,071 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #612in Lip Care
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 1,071per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Lip Balm Bulk 100 Pack products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
33
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
5%
- Brand 159%
- Brand 218%
- Brand 36%
- Brand 45%
- Brand 53%
- Brand 63%
- Open — no brand owns it (2 brands, 5%)
Demand
Lip Balm Bulk 100 Pack search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.2×
Search terms
Top Lip Balm Bulk 100 Pack search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lip balm bulk 100 pack7K/yr
- bulk lip balm 100 count7K/yr
- safetec lip balm8K/yr
- lip balm packets5K/yr
- 100 lip balm bulk991/yr
Reviews and returns
What reviews say buyers love and hate about Lip Balm Bulk 100 Pack
We read the reviews and the return reasons for every product selling here.
“The product comes out way too soft”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lip Balm Bulk 100 Pack questions
Answered from the same tracked data.









