Lily of the Valley Perfume
MaybeAn estimated 0.4% of orders come back. But shoppers spend an estimated $63K a year here, so Lily of the Valley Perfume is a Maybe.
- Flapen Score
- 62 / 100Top 5% of 10,978 Beauty & Personal Care niches · +14 vs the category median of 4862
- Market size
- $63K/yr79K searches / yr
- 90-day growth
- +37.2%search demand this quarter
- Competition
- 49%top-5 click share · 14 brands · 514 sellers
Flapen Score
Lily of the Valley Perfume against its category
The dotted line is the Beauty & Personal Care average. Past it, Lily of the Valley Perfume is stronger. Inside it, weaker.
Market
The Lily of the Valley Perfume market on Amazon at a glance
Shoppers on Amazon United States searched for Lily of the Valley Perfume 79K times last year and spent an estimated $63K. The top 5 brands take 72% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 4.3% of those searches ended in a purchase.
Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +37.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.
- Searches, last 12 months
- 79K
- Growth, 90 days vs prior 90
- +37.2%
- Conversion, latest week
- 4.3%
- Market size, estimated
- $63Ka year
- Peak month
- May3.7× the quietest month
- Top search term
- lily of the valley perfume48K searches a year
02 · Price
A sale here is worth $18.87.
Listings sell for $18.87 on average, from $7.57 to $34.88. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $18.87 that is $0 to $2K a year per listing.
- Average price
- $18.87inside the $15 to $100 sweet spot
- Price range
- $7.57–$34.88
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 25.1% of listings are out of stock. The average listing ranks #1,213 within Women's. It carries 708 reviews at 4.04 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 75%
- Out of stock, average day
- 25.1%
- Average rank
- #1,213in Women's
- Average rating
- 4.04 starsAmazon United States average 4.42 stars
- Average reviews
- 708per listing
- Listings tracked
- 24
04 · Newcomers
1 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 87 months on average, so the names here are established.
- Launched, last 12 months
- 5
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 87 months
Products
Top Lily of the Valley Perfume products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
514
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
49%
Top 20: 96%
Open market
22%
- Brand 122%
- Brand 220%
- Brand 312%
- Brand 411%
- Brand 57%
- Brand 66%
Demand
Lily of the Valley Perfume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.7×
Search terms
Top Lily of the Valley Perfume search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lily of the valley perfume48K/yr
- lilly of the valley perfume for women9K/yr
- yardley lily of the valley perfume6K/yr
- muguet des bois by coty4K/yr
- yardley lily of the valley5K/yr
- lily of the valley perfume for women3K/yr
- muguet perfume3K/yr
Reviews and returns
What reviews say buyers love and hate about Lily of the Valley Perfume
We read the reviews and the return reasons for every product selling here.
“Overpowering scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lily of the Valley Perfume questions
Answered from the same tracked data.









