Lilac Soap

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.7% of those searches ended in a purchase. Searches in the last 90 days moved +66.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.

Searches, last 12 months

69K

Growth, 90 days vs prior 90

+66.0%

Conversion, latest week

14.7%

Market size, estimated

$125Ka year

Peak month

April4.1× the quietest month

Top search term

mrs meyers lilac15K searches a year

Listings sell for $12.36 on average, from $4.00 to $27.36. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $12.36 that is $9K to $12K a year per listing.

Average price

$12.36under the $15 to $100 sweet spot

Price range

$4.00–$27.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

750–1,000

Revenue per listing a year

$9K–$12K

Returns

0.2%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #474 within Foot & Hand Care. It carries 6,592 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

92%

Out of stock, average day

0.5%

Average rank

#474in Foot & Hand Care

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

6,592per listing

Listings tracked

13

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

63 months