Light Hold Hair Gel
FailThe top 5 brands take 100% of clicks, so Light Hold Hair Gel is a Fail.
- Flapen Score
- 47 / 100Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 4847
- Market size
- $238K/yr140K searches / yr
- 90-day growth
- +13.6%search demand this quarter
- Competition
- 86%top-5 click share · 5 brands · 27 sellers
Flapen Score
Light Hold Hair Gel against its category
The dotted line is the Beauty & Personal Care average. Past it, Light Hold Hair Gel is stronger. Inside it, weaker.
Market
The Light Hold Hair Gel market on Amazon at a glance
Shoppers on Amazon United States searched for Light Hold Hair Gel 140K times last year and spent an estimated $238K. All 5 brands take every click. Demand peaks in Jan–Apr–Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 10.0% of those searches ended in a purchase.
Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved +13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $238K a year.
- Searches, last 12 months
- 140K
- Growth, 90 days vs prior 90
- +13.6%
- Conversion, latest week
- 10.0%
- Market size, estimated
- $238Ka year
- Peak month
- April4.1× the quietest month
- Top search term
- rizos curls strong hold gel18K searches a year
02 · Price
A sale here is worth $17.00.
Listings sell for $17.00 on average, from $8.53 to $29.31. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $17.00 that is $26K to $34K a year per listing.
- Average price
- $17.00inside the $15 to $100 sweet spot
- Price range
- $8.53–$29.31
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $26K–$34K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #144 within Gels. It carries 2,973 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 91%
- Out of stock, average day
- 0.0%
- Average rank
- #144in Gels
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 2,973per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 92 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 92 months
Products
Top Light Hold Hair Gel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.
Brands
5 rising
Sellers
27
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
86%
Top 20: 100%
Open market
0%
- Brand 147%
- Brand 234%
- Brand 313%
- Brand 43%
- Brand 52%
Demand
Light Hold Hair Gel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Apr, Oct, Nov, Dec · busiest ÷ quietest = 4.1×
Search terms
Top Light Hold Hair Gel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rizos curls strong hold gel18K/yr
- rizos curls gel24K/yr
- aveda confixor liquid gel13K/yr
- aveda confixor16K/yr
- lightweight gel5K/yr
- american crew light hold styling gel7K/yr
- rizos strong hold gel6K/yr
- light hold hair gel7K/yr
- rizos curls light hold gel4K/yr
- confixor liquid gel by aveda6K/yr
Reviews and returns
What reviews say buyers love and hate about Light Hold Hair Gel
We read the reviews and the return reasons for every product selling here.
“dry”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Light Hold Hair Gel questions
Answered from the same tracked data.









