Light Blue Headband

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months

65K

Growth, 90 days vs prior 90

+12.7%

Conversion, latest week

3.3%

Market size, estimated

$18Ka year

Peak month

October4.9× the quietest month

Top search term

light blue headband45K searches a year

Listings sell for $8.35 on average, from $4.95 to $18.88. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $8.35 that is $0 to $835 a year per listing.

Average price

$8.35under the $15 to $100 sweet spot

Price range

$4.95–$18.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$835

Returns

1.9%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #770 within Headbands. It carries 2,571 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

5.5%

Average rank

#770in Headbands

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

2,571per listing

Listings tracked

29

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months