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Lifecell Lip Plumper

Fail

The top 5 brands take 100% of clicks, so Lifecell Lip Plumper is a Fail.

Flapen Score
37
37 / 100
Ranks 9,560 of 10,978 Beauty & Personal Care niches · −11 vs the category median of 48
Market size
$52K/yr32K searches / yr
90-day growth
-32.1%search demand this quarter
Competition
96%top-5 click share · 5 brands · 17 sellers

Flapen Score

Lifecell Lip Plumper against its category

The dotted line is the Beauty & Personal Care average. Past it, Lifecell Lip Plumper is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lifecell Lip Plumper market on Amazon at a glance

Shoppers on Amazon United States searched for Lifecell Lip Plumper 32K times last year and spent an estimated $52K. All 5 brands take every click. Demand peaks in Feb–Oct–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 4.6% of those searches ended in a purchase.

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -32.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months
32K
Growth, 90 days vs prior 90
-32.1%
Conversion, latest week
4.6%
Market size, estimated
$52Ka year
Peak month
October3.8× the quietest month
Top search term
life cell lip plumper9K searches a year

02 · Price

A sale here is worth $35.69.

Listings sell for $35.69 on average, from $10.70 to $97.83. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At $35.69 that is $4K to $9K a year per listing.

Average price
$35.69inside the $15 to $100 sweet spot
Price range
$10.70–$97.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
100–250
Revenue per listing a year
$4K–$9K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #12 within Lip Care. It carries 2,419 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#12in Lip Care
Average rating
4.12 starsAmazon United States average 4.42 stars
Average reviews
2,419per listing
Listings tracked
6

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Lifecell Lip Plumper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

17

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • Brand 164%
  • Brand 210%
  • Brand 310%
  • Brand 49%
  • Brand 57%
  • Open — no brand owns it (0%)

Demand

Lifecell Lip Plumper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Spike '25Prime Day '25Spike '26Prime Day '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Oct, Dec · busiest ÷ quietest = 3.8×

Search terms

Top Lifecell Lip Plumper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • life cell lip plumper9K/yr
  • lifecell lip plumper10K/yr
  • maxilip lip plumper lifecell3K/yr
  • maxi lip plumper3K/yr
  • maxilip lip plumper4K/yr
  • maxi lip2K/yr

Reviews and returns

What reviews say buyers love and hate about Lifecell Lip Plumper

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Moist/Dry”
21%of negative reviews mention “Functionality-Overall”
1.8%of orders come back
“No results”
A buyer, on “Functionality-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Lifecell Lip Plumper questions

Answered from the same tracked data.