lemon verbena hand soap
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible19.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Great$16.35avg listing price — sweet spot $15–$100
Price range
Great$4.65–$49.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$265K$265K/yr · 84K searches
Growth
Okay+10.4%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad34,754.88avg incumbent reviews — the moat a new listing must climb
Competition
Bad93%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, lemon verbena hand soap is a $265K/yr Amazon United States market (84K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
lemon verbena hand soap market data
- Units sold / yr
- 15K–20K
- avg 2,000–2,500/product
- Revenue / yr
- $245K–$327K
- units × avg price
- Conversion rate
- 19.4%
- Avg BSR
- #137
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 75%
- Out of stock
- 0.0%
- Avg brand age
- 82 months
- Avg seller age
- 145 days
Competition & brand share
The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 rising
Sellers
694
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
93%
Top 20: 100%
Open market
0%
- Mrs. MEYER'S86%
- Cleancult9%
- Home & Body Company3%
- Deruta3%
Demand
Weekly Amazon search volume, last 24 weeks — +10.4% search growth over the last 90 days.Top lemon verbena hand soap search terms
- lemon verbena hand soap27K/yr
- mrs meyers lemon verbena hand soap refill7K/yr
- lemon verbena hand soap refill9K/yr
- meyers hand soap lemon6K/yr
- meyers lemon hand soap5K/yr
- mrs meyers hand soap lemon4K/yr
- mrs meyers hand soap lemon verbena5K/yr
- meyers hand soap lemon verbena4K/yr
- mrs meyers hand soap refill lemon verbena4K/yr
- lemon verbena mrs. meyers hand soap5K/yr
Top lemon verbena hand soap products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Mrs. Meyers Clean Day Hand Soap Refill Lemon Verbena Scent 33 Fl Oz
Mrs. MEYER'S$7.854.7★92,922 rev
Mrs. Meyers Clean Day Hand Soap Made with Essential Oils Lemon Verbena 12.5 Fl Oz
Mrs. MEYER'S$4.654.7★23,877 rev
MRS. MEYERS CLEAN DAY Hand Soap Lemon Verbena Scent 12.5 Fl Oz Bottle - 3 Pack
Mrs. MEYER'S$12.664.8★111,606 rev
Cleancult Liquid Hand Soap Refill - Lemon Verbena - Moisturizes Dry & Sensitive Skin - Made with Aloe Vera & Essential Oils - Eco Friendly - Paper-Based Packaging - 32 oz/1 Pack
Cleancult$6.364.4★6,649 rev
Perugia Italian Deruta Hand Soap - 21.5 fl oz Bottles - 8 pack - Lavendar Sweet Orange Lemon Verbana and Olive Thyme
Home & Body Company$49.104.6★698 rev
Newest
by launch datePerugia Italian Deruta Hand Soap - 21.5 fl oz Bottles - 8 pack - Lavendar Sweet Orange Lemon Verbana and Olive Thyme
Home & Body Company$49.10698 rev
Cleancult Liquid Hand Soap Refill - Lemon Verbena - Moisturizes Dry & Sensitive Skin - Made with Aloe Vera & Essential Oils - Eco Friendly - Paper-Based Packaging - 32 oz/1 Pack
Cleancult$6.366,649 rev
Cleancult Liquid Hand Soap Refills - Lemon Verbena - Moisturizes Dry & Sensitive Skin - Made with Aloe Vera & Essential Oils - Eco Friendly - Paper-Based Packaging - 32 oz/3 Pack
Cleancult$19.966,649 rev
Deruta Perugia Italian Lemon Verbena Hand Soap - Perfect Kitchen Decor Soap - Organic Liquid Hand Soap with Italian Soap Dispenser - Bathroom or Kitchen 22 Fl. Oz
Deruta$19.39184 rev
Mrs. Meyers Clean Day Liquid Dish Soap Refill Lemon Verbena 48 Fl Oz
Mrs. MEYER'S$10.8135,454 rev
Trending
90-day click momentumCleancult Liquid Hand Soap Refill - Lemon Verbena - Moisturizes Dry & Sensitive Skin - Made with Aloe Vera & Essential Oils - Eco Friendly - Paper-Based Packaging - 32 oz/1 Pack
Cleancult$6.364.4★
Mrs. Meyers Clean Day Hand Soap Made with Essential Oils Lemon Verbena 12.5 Fl Oz
Mrs. MEYER'S$4.654.7★
Perugia Italian Deruta Hand Soap - 21.5 fl oz Bottles - 8 pack - Lavendar Sweet Orange Lemon Verbana and Olive Thyme
Home & Body Company$49.104.6★
Mrs. Meyers Clean Day Hand Soap Refill Lemon Verbena Scent 33 Fl Oz
Mrs. MEYER'S$7.854.7★
MRS. MEYERS CLEAN DAY Hand Soap Lemon Verbena Scent 12.5 Fl Oz Bottle - 3 Pack
Mrs. MEYER'S$12.664.8★
What buyers say about lemon verbena hand soap
What buyers praise and complain about, mined from review topics.What buyers love
“Great lemon scent”
“Nice, fragrant varieties”
“Excellent value for money”
“Clean beautifully”
“Perfect for pump dispenser”
“It cleans well”
“Easy to use”
“Soap lathers ok”
“moisturized instead of dry”
“Works well”
What buyers complain about
“Strong smell”
“Leaked in the packaging”
“I was surprised that this container wasn't larger”
“Not worth the price”
“Do not use in soap dispensers on engineered countertops”
“Watery”
“Too thick for my soap dispensers”
“Very deceiving”
“can only open one”
“that irritates”
Top return reasons
Common questions
- Is lemon verbena hand soap profitable to sell on Amazon United States?
- The niche generates $265K/yr across 8 tracked products. 90-day search growth is +10.4%. Flapen's verdict: Skip it (44/100).
- How competitive is the lemon verbena hand soap niche?
- 4 brands and 694 sellers compete. The top 5 products take 93% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in lemon verbena hand soap?
- Top complaints mined from reviews: Smell, Leak-Proof, Size-Overall. The return rate is 0.3%.
- What does it cost to enter the lemon verbena hand soap niche?
- Listings span $4.65–$49.10; the average listing price is $16.35 (sweet spot $15–$100). The average incumbent carries 34,755 reviews — the moat a new listing must climb.