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Lemon Soap

Maybe

An estimated 0.3% of orders come back. But shoppers spend an estimated $60K a year here, so Lemon Soap is a Maybe.

Flapen Score
60
60 / 100
Top 8% of 10,978 Beauty & Personal Care niches · +12 vs the category median of 48
Market size
$60K/yr81K searches / yr
90-day growth
+29.6%search demand this quarter
Competition
30%top-5 click share · 31 brands · 779 sellers

Flapen Score

Lemon Soap against its category

The dotted line is the Beauty & Personal Care average. Past it, Lemon Soap is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lemon Soap market on Amazon at a glance

Shoppers on Amazon United States searched for Lemon Soap 81K times last year and spent an estimated $60K. The top 5 brands take 49% of clicks. Demand peaks in Jan–Aug–Sep–Dec. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 5.4% of those searches ended in a purchase.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +29.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
+29.6%
Conversion, latest week
5.4%
Market size, estimated
$60Ka year
Peak month
December2.6× the quietest month
Top search term
lemon soap55K searches a year

02 · Price

A sale here is worth $13.72.

Listings sell for $13.72 on average, from $2.20 to $42.86. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $13.72 that is $0 to $1K a year per listing.

Average price
$13.72under the $15 to $100 sweet spot
Price range
$2.20–$42.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #410 within Cleansers. It carries 10,256 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
100%
Out of stock, average day
5.4%
Average rank
#410in Cleansers
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
10,256per listing
Listings tracked
47

04 · Newcomers

4 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
8
Successful launches
4Amazon's first-year sales bar
Average brand age
60 months

Products

Top Lemon Soap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

31 falling

Sellers

779

Top-5 brand share

49%

Top 20: 89%

Top-5 click share

30%

Top 20: 69%

Open market

46%

  • Brand 121%
  • Brand 29%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Lemon Soap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Sep, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Lemon Soap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lemon soap55K/yr
  • lemon bar soap13K/yr
  • lemon soap bar13K/yr

Reviews and returns

What reviews say buyers love and hate about Lemon Soap

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Smell”
22%of negative reviews mention “Smell”
0.3%of orders come back
“Chemical smell”
A buyer, on “Smell”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Lemon Soap questions

Answered from the same tracked data.