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Lemon Hand Soap

Maybe

An estimated 0.3% of orders come back. But the average product has 8,984 reviews to catch up to, so Lemon Hand Soap is a Maybe.

Flapen Score
61
61 / 100
Top 7% of 10,978 Beauty & Personal Care niches · +13 vs the category median of 48
Market size
$514K/yr311K searches / yr
90-day growth
+37.0%search demand this quarter
Competition
41%top-5 click share · 11 brands · 952 sellers

Flapen Score

Lemon Hand Soap against its category

The dotted line is the Beauty & Personal Care average. Past it, Lemon Hand Soap is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lemon Hand Soap market on Amazon at a glance

Shoppers on Amazon United States searched for Lemon Hand Soap 311K times last year and spent an estimated $514K. The top 5 brands take 91% of clicks. Demand peaks in Jul. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 12.2% of those searches ended in a purchase.

Shoppers searched for this 311K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.2% of those searches ended in a purchase. Searches in the last 90 days moved +37.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $514K a year.

Searches, last 12 months
311K
Growth, 90 days vs prior 90
+37.0%
Conversion, latest week
12.2%
Market size, estimated
$514Ka year
Peak month
July1.9× the quietest month
Top search term
lemon hand soap64K searches a year

02 · Price

A sale here is worth $13.59.

Listings sell for $13.59 on average, from $4.65 to $36.08. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,250 to 1,500 of them. At $13.59 that is $17K to $20K a year per listing.

Average price
$13.59under the $15 to $100 sweet spot
Price range
$4.65–$36.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
1,250–1,500
Revenue per listing a year
$17K–$20K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

25% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #437 within Cleansers. It carries 8,984 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
25%
Prime listings
98%
Out of stock, average day
0.0%
Average rank
#437in Cleansers
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
8,984per listing
Listings tracked
40

04 · Newcomers

8 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
10
Successful launches
8Amazon's first-year sales bar
Average brand age
67 months

Products

Top Lemon Hand Soap products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.

$0$21K$41K$62K$82K1101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

952

Est. top-5 brand share

91%

Top 20: 100%

Est. top-5 click share

41%

Top 20: 76%

Open market

8%

  • J.R. Watkins71%
  • Mrs. MEYER'S11%
  • ROMIIE ZOI3%
  • Bath & Body Works3%
  • Softsoap2%
  • Native2%
  • Open — no brand owns it (5 brands, 8%)

Demand

Lemon Hand Soap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KPrime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.9×

Search terms

Top Lemon Hand Soap search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • lemon hand soap64K/yr
  • jr watkins foaming hand soap42K/yr
  • jr watkins hand soap50K/yr
  • jr watkins39K/yr
  • watkins hand soap22K/yr
  • hand soap lemon16K/yr
  • watkins foaming hand soap8K/yr
  • kitchen lemon hand soap12K/yr
  • citrus hand soap10K/yr
  • jr watkins foaming hand soap lemon3K/yr

Reviews and returns

What reviews say buyers love and hate about Lemon Hand Soap

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Smell”
43%of negative reviews mention “Smell”
0.3%of orders come back
“Weird smell”
A buyer, on “Smell”43% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Lemon Hand Soap questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data