Legacare Foundation for Mature Skin

Shoppers searched for this 877K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

877K

Growth, 90 days vs prior 90

+16.8%

Conversion, latest week

5.9%

Market size, estimated

$1.3Ma year

Top search term

rise luxus color changing foundation130K searches a year

Listings sell for $24.83 on average, from $12.67 to $43.48. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At $24.83 that is $50K to $62K a year per listing.

Average price

$24.83inside the $15 to $100 sweet spot

Price range

$12.67–$43.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

2,000–2,500

Revenue per listing a year

$50K–$62K

Returns

2.8%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #346 within Face. It carries 754 reviews at 3.81 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

82%

Out of stock, average day

16.2%

Average rank

#346in Face

Average rating

3.81 starsAmazon United States average 4.42 stars

Average reviews

754per listing

Listings tracked

17

9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

4Amazon's first-year sales bar

Average brand age

34 months