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Lavender Hand Cream

Maybe

An estimated 0.5% of orders come back. But demand is soft, at -5.9% this quarter, so Lavender Hand Cream is a Maybe.

Flapen Score
51
51 / 100
Top 34% of 10,978 Beauty & Personal Care niches · +3 vs the category median of 48
Market size
$105K/yr78K searches / yr
90-day growth
-5.9%search demand this quarter
Competition
48%top-5 click share · 21 brands · 680 sellers

Flapen Score

Lavender Hand Cream against its category

The dotted line is the Beauty & Personal Care average. Past it, Lavender Hand Cream is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lavender Hand Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Lavender Hand Cream 78K times last year and spent an estimated $105K. The top 5 brands take 76% of clicks. Demand peaks in Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 9.1% of those searches ended in a purchase.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
-5.9%
Conversion, latest week
9.1%
Market size, estimated
$105Ka year
Peak month
December3.1× the quietest month
Top search term
lavender hand cream28K searches a year

02 · Price

A sale here is worth $14.75.

Listings sell for $14.75 on average, from $4.12 to $40.46. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $14.75 that is $1K to $4K a year per listing.

Average price
$14.75under the $15 to $100 sweet spot
Price range
$4.12–$40.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$1K–$4K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

62% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #579 within Foot & Hand Care. It carries 6,150 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#579in Foot & Hand Care
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
6,150per listing
Listings tracked
34

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 83 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
83 months

Products

Top Lavender Hand Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

680

Top-5 brand share

76%

Top 20: 99%

Top-5 click share

48%

Top 20: 84%

Open market

21%

  • Brand 129%
  • Brand 228%
  • Brand 311%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Lavender Hand Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.1×

Search terms

Top Lavender Hand Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lavender hand cream28K/yr
  • lavender hand lotion17K/yr
  • loccitane lavender10K/yr
  • jergens body butter6K/yr
  • lavender hand cream for women4K/yr
  • hand cream lavender4K/yr
  • jergens essential oil collection3K/yr
  • loccitane lavender hand cream3K/yr
  • hand lotion lavender3K/yr

Reviews and returns

What reviews say buyers love and hate about Lavender Hand Cream

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Smell”
25%of negative reviews mention “Smell”
0.5%of orders come back
“Smells like vomit”
A buyer, on “Smell”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Lavender Hand Cream questions

Answered from the same tracked data.