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Lavender Foaming Hand Soap Refill

Maybe

Returns run at only 0.4% of orders. But the top 5 brands take 100% of clicks, so Lavender Foaming Hand Soap Refill is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 48
Market size
$412K/yr180K searches / yr
90-day growth
+87.2%search demand this quarter
Competition
80%top-5 click share · 4 brands · 725 sellers

Flapen Score

Lavender Foaming Hand Soap Refill against its category

The dotted line is the Beauty & Personal Care average. Past it, Lavender Foaming Hand Soap Refill is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lavender Foaming Hand Soap Refill market on Amazon at a glance

Lavender Foaming Hand Soap Refill is a $412K a year market on Amazon United States, with 180K searches a year. The top 5 brands take 100% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

Demand comes close.

Shoppers search 180K times a year and 13.9% buy. Search demand moved +87.2% in 90 days, so the market is growing into its $412K a year.

Search volume
180K
Search growth, 90 days
+87.2%
Conversion
13.9%
Market size
$412K

02 · Money

The money is there.

Shoppers bought 30K to 40K units at $16.53 on average, 1,500 to 2,000 per product. Units times price is $496K to $661K a year.

Units sold
30K–40K
Units per product
1,500–2,000
Average price
$16.53
Units × price
$496K–$661K

03 · Shelf

Brands here are established.

The average listing ranks #72. 92% of listings ship Prime. 23% of the shelf is sponsored, so budget for ads. The average listing is out of stock 0.0% of the time. The average brand has sold here for 75 months.

Average BSR
#72
Prime
92%
Sponsored
23%
Out of stock
0.0%
Average brand age
75 months

Products

Top Lavender Foaming Hand Soap Refill products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

$0$41K$82K$124K$165K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 rising

Sellers

725

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • J.R. Watkins84%
  • Zeronic9%
  • Clean Revolution6%
  • Cleancult2%

Demand

Lavender Foaming Hand Soap Refill search demand

Weekly searches over the year. Pick a range.

5K3KSpike '26Prime Day '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Search terms

Top Lavender Foaming Hand Soap Refill search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jr watkins foaming hand soap refill89K/yr
  • watkins foaming hand soap refill11K/yr
  • jr watkins hand soap refill24K/yr
  • lemon foaming hand soap refill12K/yr
  • clean revolution foaming hand soap refill11K/yr
  • foaming hand soap refill lemon6K/yr
  • j r watkins foaming hand soap refills6K/yr
  • j.r. watkins foaming hand soap refill5K/yr
  • watkins hand soap refill4K/yr
  • clean revolution foaming hand soap3K/yr

Reviews and returns

What reviews say buyers love and hate about Lavender Foaming Hand Soap Refill

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Smell39%−0.03

Smells like vomit

strong smell

Bad Smell

Dilute/Watery12%−0.19

Consistency of water

Very watery

Watered down

Moist/Dry5%+0.23

Very drying

So drying

after washing hands seemed to be dry feeling

Value For Money4%+0.89

Price could be cheaper

It is expensive

It is a waste of money

Dispensing Mechanism3%−0.01

Overnight, the refill soap did something odd inside the dispenser-- it created a layer of something that looks like a weird kind of foam or soap scum that is floating on the top of it

This soap does NOT foam like Dial foam refill

Too thick for my soap dispenser

Love

Smell39%−0.03

Great lemon scent

good clean smell

Great smell

Quality-Overall9%+0.87

Excellent product

Quality item

Watkins has good products

Cleansing6%+0.68

I love that it cleans with just a pump

Clean and Fresh

I feel like it cleans well

Lather5%+0.50

good foam lather

The lather is thick

Lots of lather

Value For Money4%+0.89

good value

Best Value

Great deal

Return

0.4% Return rate 17% Fixable by listing

Smell33%▇█▅▅▆▇

Smells like vomit

strong smell

Bad Smell

Leak-Proof22%█▆█▄▆▆

Leaked in the packaging

Received package and it was wet with leaked soap

one item leaked enroute

Advertised Vs Actual Product15%▄▄▄▇█▅
Dispensing Mechanism8%▆▆▆▆▇█

Overnight, the refill soap did something odd inside the dispenser-- it created a layer of something that looks like a weird kind of foam or soap scum that is floating on the top of it

This soap does NOT foam like Dial foam refill

Too thick for my soap dispenser

Dilute/Watery3%▄█▄█▃▃

Consistency of water

Very watery

Watered down

FAQ

Common Lavender Foaming Hand Soap Refill questions

Answered from the same tracked data.