Skip to content

Laura Geller Moisturizer

Maybe

Buyers convert on 13.3% of searches. But the top 5 brands take 100% of clicks, so Laura Geller Moisturizer is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 48
Market size
$904K/yr279K searches / yr
90-day growth
+11.0%search demand this quarter
Competition
83%top-5 click share · 3 brands · 11 sellers

Flapen Score

Laura Geller Moisturizer against its category

The dotted line is the Beauty & Personal Care average. Past it, Laura Geller Moisturizer is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Laura Geller Moisturizer market on Amazon at a glance

Shoppers on Amazon United States searched for Laura Geller Moisturizer 279K times last year and spent an estimated $904K. All 3 brands take every click. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 13.3% of those searches ended in a purchase.

Shoppers searched for this 279K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.3% of those searches ended in a purchase. Searches in the last 90 days moved +11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $904K a year.

Searches, last 12 months
279K
Growth, 90 days vs prior 90
+11.0%
Conversion, latest week
13.3%
Market size, estimated
$904Ka year
Top search term
laura geller spackle primer78K searches a year

02 · Price

A sale here is worth $24.30.

Listings sell for $24.30 on average, from $10.75 to $42.97. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,000 to 2,500 of them. At $24.30 that is $49K to $61K a year per listing.

Average price
$24.30inside the $15 to $100 sweet spot
Price range
$10.75–$42.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
2,000–2,500
Revenue per listing a year
$49K–$61K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #28 within Face. It carries 5,153 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.8%
Average rank
#28in Face
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
5,153per listing
Listings tracked
10

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
61 months

Products

Top Laura Geller Moisturizer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

3 rising

Sellers

11

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Brand 194%
  • Brand 24%
  • Brand 32%
  • Open — no brand owns it (0%)

Demand

Laura Geller Moisturizer search demand

Weekly searches over the year. Pick a range.

15K10KSpike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Laura Geller Moisturizer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • laura geller spackle primer78K/yr
  • laura geller primer66K/yr
  • line smoother fine line blurring primer16K/yr
  • laura geller spackle31K/yr
  • laura geller primer for older women23K/yr
  • laura geller spackle primer for mature skin16K/yr
  • fine line blurring primer4K/yr
  • laura geller spackle skin perfecting primer8K/yr
  • auna beauty line filler primer2K/yr
  • laura geller primer spackle8K/yr

Reviews and returns

What reviews say buyers love and hate about Laura Geller Moisturizer

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Soft Feel”
17%of negative reviews mention “Functionality-Overall”
1.4%of orders come back
“Not as effective as I hoped”
A buyer, on “Functionality-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Laura Geller Moisturizer questions

Answered from the same tracked data.