lassi lips staining lip oil
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Returns
Good2.4%return rate — above 5% kills the launch gate
Avg price
Okay$11.17avg listing price — sweet spot $15–$100
Conversion
Bad2.0%search→purchase rate — share of searches ending in a sale
Review moat
Bad8,538.38avg incumbent reviews — the moat a new listing must climb
Market size
Bad$70K$70K/yr · 315K searches
Growth
Bad-17.8%90-day search growth — must beat 0% to launch
Competition
Bad88%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$10.79–$11.60cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, lassi lips staining lip oil is a $70K/yr Amazon United States market (315K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 28/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
lassi lips staining lip oil market data
- Units sold / yr
- 6K–8K
- avg 500–750/product
- Revenue / yr
- $67K–$89K
- units × avg price
- Conversion rate
- 2.0%
- Avg BSR
- #8
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 0.0%
- Avg brand age
- 46 months
- Avg seller age
- 133 days
Competition & brand share
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 flat
Sellers
27
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
0%
- NYX PROFESSIONAL MAKEUP77%
- L'Oreal Paris23%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 25 weeks — -17.8% search growth over the last 90 days.Top lassi lips staining lip oil search terms
- nyx lip iv65K/yr
- loreal lip stain71K/yr
- nyx lip iv hydration gloss stain17K/yr
- lassi lips staining lip oil49K/yr
- lip iv nyx15K/yr
- loreal lip tint12K/yr
- nyx liquid iv10K/yr
- nyx iv lip stain8K/yr
- lip iv9K/yr
- nyx hydration lip gloss stain9K/yr
Top lassi lips staining lip oil products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NYX PROFESSIONAL MAKEUP Lip IV Hydrating Glossy Lip Stain with 12HR Hydration - Drippin In Rose (Pink)
NYX PROFESSIONAL MAKEUP$10.794.3★12,906 rev
NYX PROFESSIONAL MAKEUP Lip IV Hydrating Glossy Lip Stain Long-Lasting Tinted Vegan Formula with 12 HR Hydration - Hydra Honey (Brown)
NYX PROFESSIONAL MAKEUP$11.184.3★12,906 rev
LOreal Paris Hyaluron Tint Lip Stain Serum Long Lasting Hydrating Lip Makeup Infused with Hyaluronic Acid 601 Worth It (Pinky Nude)
L'Oreal Paris$11.243.8★1,259 rev
LOreal Paris Hyaluron Tint Lip Stain Serum Long Lasting Hydrating Lip Makeup Infused with Hyaluronic Acid 635 Worth It Medium (Medium Berry Nude)
L'Oreal Paris$11.503.8★1,259 rev
NYX PROFESSIONAL MAKEUP Lip IV Hydrating Glossy Lip Stain with 12HR Hydration - Bubblegum Burst (Pink)
NYX PROFESSIONAL MAKEUP$11.174.3★12,906 rev
Newest
by launch dateLOreal Paris Hyaluron Tint Lip Stain Serum Long Lasting Hydrating Lip Makeup Infused with Hyaluronic Acid 635 Worth It Medium (Medium Berry Nude)
L'Oreal Paris$11.501,259 rev
LOreal Paris Hyaluron Tint Lip Stain Serum Long Lasting Hydrating Lip Makeup Infused with Hyaluronic Acid 601 Worth It (Pinky Nude)
L'Oreal Paris$11.241,259 rev
LOreal Paris Hyaluron Tint Lip Stain Serum Long Lasting Hydrating Lip Makeup Infused with Hyaluronic Acid 640 Tea Time (Corally Brown Nude)
L'Oreal Paris$11.601,259 rev
NYX PROFESSIONAL MAKEUP Lip IV Hydrating Glossy Lip Stain with 12HR Hydration - Drippin In Rose (Pink)
NYX PROFESSIONAL MAKEUP$10.7912,906 rev
NYX PROFESSIONAL MAKEUP Lip IV Hydrating Glossy Lip Stain Long-Lasting Tinted Vegan Formula with 12 HR Hydration - Hydra Honey (Brown)
NYX PROFESSIONAL MAKEUP$11.1812,906 rev
Trending
90-day click momentum
NYX PROFESSIONAL MAKEUP Lip IV Hydrating Glossy Lip Stain with 12HR Hydration - Blush Rush (Pink)
NYX PROFESSIONAL MAKEUP$10.944.3★
NYX PROFESSIONAL MAKEUP Lip IV Hydrating Glossy Lip Stain with 12HR Hydration - Berry Thirsty (Red)
NYX PROFESSIONAL MAKEUP$10.944.3★
LOreal Paris Hyaluron Tint Lip Stain Serum Long Lasting Hydrating Lip Makeup Infused with Hyaluronic Acid 635 Worth It Medium (Medium Berry Nude)
L'Oreal Paris$11.503.8★
NYX PROFESSIONAL MAKEUP Lip IV Hydrating Glossy Lip Stain with 12HR Hydration - Bubblegum Burst (Pink)
NYX PROFESSIONAL MAKEUP$11.174.3★
NYX PROFESSIONAL MAKEUP Lip IV Hydrating Glossy Lip Stain Long-Lasting Tinted Vegan Formula with 12 HR Hydration - Hydra Honey (Brown)
NYX PROFESSIONAL MAKEUP$11.184.3★
What buyers say about lassi lips staining lip oil
What buyers praise and complain about, mined from review topics.What buyers love
“Color is pretty”
“Super moisturizing”
“Its actually very soft and buttery”
“doesnt leave much of a stain”
“It stays on for hours”
“Love the quality”
“Easy to apply”
“The price is right”
“Feels good and the color lasts”
“it has a pretty shine”
What buyers complain about
“But Received the Wrong Shade”
“Came off when I ate”
“It stains”
“-Not at all hydrating beyond the first few minutes”
“not worth the price”
“It is very thin and spills and stains easily”
“The shades look nothing like the photos either”
“It does feel a bit sticky. not by much.”
“Secondly it does not smell great”
“* This does not stay on”
Top return reasons
Common questions
- Is lassi lips staining lip oil profitable to sell on Amazon United States?
- The niche generates $70K/yr across 8 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -17.8%. Flapen's verdict: Skip it (28/100).
- How competitive is the lassi lips staining lip oil niche?
- 2 brands and 27 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in lassi lips staining lip oil?
- Top complaints mined from reviews: Color, Durability, Stain Resistance. The return rate is 2.4%.
- What does it cost to enter the lassi lips staining lip oil niche?
- Listings span $10.79–$11.60; the average listing price is $11.17 (sweet spot $15–$100). The average incumbent carries 8,538 reviews — the moat a new listing must climb.