Lash Lift Balm
FailThe top 5 brands take 95% of clicks, so Lash Lift Balm is a Fail.
- Flapen Score
- 45 / 100Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 4845
- Market size
- $93K/yr75K searches / yr
- 90-day growth
- -8.1%search demand this quarter
- Competition
- 76%top-5 click share · 7 brands · 11 sellers
Flapen Score
Lash Lift Balm against its category
The dotted line is the Beauty & Personal Care average. Past it, Lash Lift Balm is stronger. Inside it, weaker.
Market
The Lash Lift Balm market on Amazon at a glance
Shoppers on Amazon United States searched for Lash Lift Balm 75K times last year and spent an estimated $93K. The top 5 brands take 95% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 11.5% of those searches ended in a purchase.
Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.
- Searches, last 12 months
- 75K
- Growth, 90 days vs prior 90
- -8.1%
- Conversion, latest week
- 11.5%
- Market size, estimated
- $93Ka year
- Peak month
- March1.5× the quietest month
- Top search term
- lash lift balm22K searches a year
02 · Price
A sale here is worth $10.75.
Listings sell for $10.75 on average, from $8.23 to $21.49. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $10.75 that is $5K to $8K a year per listing.
- Average price
- $10.75under the $15 to $100 sweet spot
- Price range
- $8.23–$21.49
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $5K–$8K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #343 within Makeup Brushes & Tools. It carries 1,555 reviews at 4.15 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 10.8%
- Average rank
- #343in Makeup Brushes & Tools
- Average rating
- 4.15 starsAmazon United States average 4.42 stars
- Average reviews
- 1,555per listing
- Listings tracked
- 13
04 · Newcomers
1 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Lash Lift Balm products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
11
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
2%
- Brand 176%
- Brand 27%
- Brand 35%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (1 brand, 2%)
Demand
Lash Lift Balm search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Lash Lift Balm search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lash lift balm22K/yr
- lash lift glue balm15K/yr
- lash glue balm12K/yr
- lash balm9K/yr
- lash balm for lash lift6K/yr
- glue balm for lash lift6K/yr
- lash lift balm glue3K/yr
Reviews and returns
What reviews say buyers love and hate about Lash Lift Balm
We read the reviews and the return reasons for every product selling here.
“Not sticky at all”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lash Lift Balm questions
Answered from the same tracked data.









