Lash Fan

Shoppers searched for this 518K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $388K a year.

Searches, last 12 months

518K

Growth, 90 days vs prior 90

-17.3%

Conversion, latest week

8.3%

Market size, estimated

$388Ka year

Peak month

January1.2× the quietest month

Top search term

lash fan276K searches a year

Listings sell for $9.05 on average, from $6.35 to $14.40. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $9.05 that is $18K to $23K a year per listing.

Average price

$9.05under the $15 to $100 sweet spot

Price range

$6.35–$14.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

2,000–2,500

Revenue per listing a year

$18K–$23K

Returns

2.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #155 within Makeup Brushes & Tools. It carries 9,088 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

3.4%

Average rank

#155in Makeup Brushes & Tools

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

9,088per listing

Listings tracked

16

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

31 months