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Large Wax Sticks

Fail

The products selling today already average 4.7★, so Large Wax Sticks is a Fail.

Flapen Score
47
47 / 100
Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48
Market size
$146K/yr70K searches / yr
90-day growth
+22.5%search demand this quarter
Competition
75%top-5 click share · 12 brands · 24 sellers

Flapen Score

Large Wax Sticks against its category

The dotted line is the Beauty & Personal Care average. Past it, Large Wax Sticks is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Large Wax Sticks market on Amazon at a glance

Shoppers on Amazon United States searched for Large Wax Sticks 70K times last year and spent an estimated $146K. The top 5 brands take 85% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 18.1% of those searches ended in a purchase.

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.1% of those searches ended in a purchase. Searches in the last 90 days moved +22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $146K a year.

Searches, last 12 months
70K
Growth, 90 days vs prior 90
+22.5%
Conversion, latest week
18.1%
Market size, estimated
$146Ka year
Peak month
May2.1× the quietest month
Top search term
large wax sticks24K searches a year

02 · Price

A sale here is worth $11.48.

Listings sell for $11.48 on average, from $4.80 to $26.09. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $11.48 that is $9K to $11K a year per listing.

Average price
$11.48under the $15 to $100 sweet spot
Price range
$4.80–$26.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
$9K–$11K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #325 within Women's. It carries 3,287 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#325in Women's
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
3,287per listing
Listings tracked
15

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
57 months

Products

Top Large Wax Sticks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

12 falling

Sellers

24

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

11%

  • Brand 132%
  • Brand 221%
  • Brand 318%
  • Brand 410%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (6 brands, 11%)

Demand

Large Wax Sticks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.1×

Search terms

Top Large Wax Sticks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • large wax sticks24K/yr
  • waxing sticks large12K/yr
  • wax sticks large7K/yr
  • large waxing sticks7K/yr
  • jumbo wax sticks6K/yr
  • big wax sticks3K/yr
  • large wax sticks for hair removal3K/yr
  • large wooden sticks3K/yr
  • wax sticks bulk3K/yr
  • large sticks2K/yr

Reviews and returns

What reviews say buyers love and hate about Large Wax Sticks

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Size-Overall”
0.8%of orders come back
“Then I noticed the sticks were smaller too”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Large Wax Sticks questions

Answered from the same tracked data.