Large Silk Scrunchies
MaybeAn estimated 1.5% of orders come back. But the average product has 9,529 reviews to catch up to, so Large Silk Scrunchies is a Maybe.
- Flapen Score
- 50 / 100Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 4850
- Market size
- $319K/yr878K searches / yr
- 90-day growth
- -2.7%search demand this quarter
- Competition
- 38%top-5 click share · 23 brands · 37 sellers
Flapen Score
Large Silk Scrunchies against its category
The dotted line is the Beauty & Personal Care average. Past it, Large Silk Scrunchies is stronger. Inside it, weaker.
Market
The Large Silk Scrunchies market on Amazon at a glance
Shoppers on Amazon United States searched for Large Silk Scrunchies 878K times last year and spent an estimated $319K. The top 5 brands take 63% of clicks. Demand peaks in Jun–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 3.8% of those searches ended in a purchase.
Shoppers searched for this 878K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $319K a year.
- Searches, last 12 months
- 878K
- Growth, 90 days vs prior 90
- -2.7%
- Conversion, latest week
- 3.8%
- Market size, estimated
- $319Ka year
- Peak month
- June2.7× the quietest month
- Top search term
- big scrunchies103K searches a year
02 · Price
A sale here is worth $9.62.
Listings sell for $9.62 on average, from $2.67 to $22.64. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $9.62 that is $5K to $7K a year per listing.
- Average price
- $9.62under the $15 to $100 sweet spot
- Price range
- $2.67–$22.64
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $5K–$7K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #326 within Elastics & Ties. It carries 9,529 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 1.4%
- Average rank
- #326in Elastics & Ties
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 9,529per listing
- Listings tracked
- 41
04 · Newcomers
5 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Large Silk Scrunchies products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
23 falling
Sellers
37
Top-5 brand share
63%
Top 20: 98%
Top-5 click share
38%
Top 20: 75%
Open market
32%
- Brand 122%
- Brand 217%
- Brand 312%
- Brand 47%
- Brand 55%
- Brand 65%
Demand
Large Silk Scrunchies search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Nov, Dec · busiest ÷ quietest = 2.7×
Search terms
Top Large Silk Scrunchies search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- big scrunchies103K/yr
- large scrunchies94K/yr
- oversized scrunchie99K/yr
- jumbo scrunchies59K/yr
- big scrunchie35K/yr
- extra large scrunchies28K/yr
- large silk scrunchies34K/yr
- oversized scrunchies26K/yr
- large satin scrunchies29K/yr
- large scrunchie25K/yr
Reviews and returns
What reviews say buyers love and hate about Large Silk Scrunchies
We read the reviews and the return reasons for every product selling here.
“Very large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Large Silk Scrunchies questions
Answered from the same tracked data.