large bobby pins
Worth a lookShows low returns (0.8%), but prices mostly outside the sweet spot ($3.14–$9.93) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Review moat
Okay2,663.93avg incumbent reviews — the moat a new listing must climb
Market size
Okay$172K$172K/yr · 262K searches
Growth
Okay+7.2%90-day search growth — must beat 0% to launch
Avg price
Bad$6.28avg listing price — sweet spot $15–$100
Price range
Bad$3.14–$9.93cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, large bobby pins is a $172K/yr Amazon United States market (262K searches/yr). The top 5 brands hold 78% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
large bobby pins market data
- Units sold / yr
- 25K–30K
- avg 750–1,000/product
- Revenue / yr
- $157K–$188K
- units × avg price
- Conversion rate
- 10.4%
- Avg BSR
- #128
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 90%
- Out of stock
- 4.3%
- Avg brand age
- 45 months
- Avg seller age
- 157 days
Competition & brand share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
80
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
52%
Top 20: 91%
Open market
17%
- GOODY25%
- Diane25%
- YINGFENG12%
- Annie10%
- DONNA7%
- Amazon Basics4%
- Open — no brand owns it (9 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +7.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top large bobby pins search terms
- large bobby pins62K/yr
- long bobby pins36K/yr
- large bobby pins for thick hair25K/yr
- jumbo bobby pins23K/yr
- big bobby pins15K/yr
- long bobby pins for women18K/yr
- extra long bobby pins10K/yr
- bobby pins large8K/yr
- jumbo bobby pins for thick hair7K/yr
- 3 inch bobby pins7K/yr
Top large bobby pins products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Goody Black Roller Pins 3 inches 18 ea
GOODY$5.044.4★2,375 rev
Diane 2.5 Curved Black Bobby Pins Large Flat Hair Pins with Ball Tips for Long & Thick Hair Updos Flyaways Protective Hairstyles & Doobie Wraps Hair Accessories for Women 40 Count
Diane$3.214.4★3,105 rev
Annie 2 3/4 Roller Pins Set Metal Hair Clips - 40 Count (Bronze)
Annie$4.094.4★535 rev
Donna 3 Inch Jumbo Bobby Pins for Hair Styling - Versatile Hair Clips and Hair Ties Strong Hold for Thick Hair 36 Count - Ideal for Professional and Everyday Use
DONNA$6.264.5★143 rev
YINGFENG 220pcs 2.76 Inch Large Brown Bobby Pins for Women Jumbo Long Pins with Box Reusable Non Slip Big Pins Great For Thick Hair
YINGFENG$9.564.5★7,068 rev
Newest
by launch date
Teenitor 300pcs Hair Pins Bobby Pins Black 100 Black Bobby Pins 2 2.75100 Hair Pins for Women and 100 Clear Hair Bands Kit U Pins for Buns 2 2.36
Teenitor$6.713,709 rev
Teenitor 300pcs Bobby Pins Hair Pins Kit 100 Hair Pin for Women 100 Bobby Pins Brown and 100 Hair Bands Hair Pins for Buns 2inch 2.36inch 2.75inch
Teenitor$6.583,709 rev
Donna 3 Inch Jumbo Bobby Pins for Hair Styling - Versatile Hair Clips and Hair Ties Strong Hold for Thick Hair 36 Count - Ideal for Professional and Everyday Use
DONNA$6.26143 rev
Amazon Basics No Slip Bobby Pins Black High Gloss 48 Count for Pain-Free Comfortable All-Day Styling and Updos All Hair Types
Amazon Basics$3.192,171 rev
Amazon Basics No Slip Bobby Pins for All Hair Types Secure Hold Hair Pins for Updos Brunette Brown 48 Count
Amazon Basics$3.142,171 rev
Trending
90-day click momentumDonna 3 Inch Jumbo Bobby Pins for Hair Styling - Versatile Hair Clips and Hair Ties Strong Hold for Thick Hair 36 Count - Ideal for Professional and Everyday Use
DONNA$6.264.5★
Amazon Basics No Slip Bobby Pins for All Hair Types Secure Hold Hair Pins for Updos Brunette Brown 48 Count
Amazon Basics$3.144.7★
Goody SlideProof Bobby Pins - 50 Ct Metallic Blonde High Gloss Bobby Hair Pins for Styling Lock In Style Comfortable Pain-Free Hair Accessories for Women & Men All Hair Types
GOODY$5.824.6★
Annie 3 Jumbo Hair Pins - 32 Count (Black)
Annie$3.834.4★
Diane 2.5 Curved Black Bobby Pins Large Flat Hair Pins with Ball Tips for Long & Thick Hair Updos Flyaways Protective Hairstyles & Doobie Wraps Hair Accessories for Women 40 Count
Diane$3.214.4★
What buyers say about large bobby pins
What buyers praise and complain about, mined from review topics.What buyers love
“Solid quality”
“As advertised”
“reasonably priced”
“they come in handy for everyday use”
“Fits amazing”
“Hold hair well”
“don’t break easily.”
“Great size for those that have thick hair”
“were super thick”
“Comfortable”
What buyers complain about
“Not strong”
“these are low quality”
“Too small”
“Hard to use”
“easy to break”
“Slip out of your hair extremely easily”
“barely stay in the hair”
“The wire is thick”
“This is a long hair must have”
“which makes the grip even weaker over time”
Top return reasons
Common questions
- Is large bobby pins profitable to sell on Amazon United States?
- The niche generates $172K/yr across 29 tracked products. 90-day search growth is +7.2%. Flapen's verdict: Worth a look (50/100).
- How competitive is the large bobby pins niche?
- 15 brands and 80 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 78% of demand.
- What do buyers complain about in large bobby pins?
- Top complaints mined from reviews: Strength, Quality-Overall, Size-Overall. The return rate is 0.8%.
- When does demand for large bobby pins peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the large bobby pins niche?
- Listings span $3.14–$9.93; the average listing price is $6.28 (sweet spot $15–$100). The average incumbent carries 2,664 reviews — the moat a new listing must climb.