Lange Lip Sleeping Mask

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -39.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months

42K

Growth, 90 days vs prior 90

-39.3%

Conversion, latest week

6.4%

Market size, estimated

$56Ka year

Peak month

November3.4× the quietest month

Top search term

laneige lip masque11K searches a year

Listings sell for $20.95 on average, from $15.79 to $23.86. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 500 to 750 of them. At $20.95 that is $10K to $16K a year per listing.

Average price

$20.95inside the $15 to $100 sweet spot

Price range

$15.79–$23.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

500–750

Revenue per listing a year

$10K–$16K

Returns

0.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #9 within Lip Care. It carries 13,799 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#9in Lip Care

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

13,799per listing

Listings tracked

5

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months