Laneige Midnight Minis Set

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months

76K

Growth, 90 days vs prior 90

-12.0%

Conversion, latest week

2.2%

Market size, estimated

$31Ka year

Peak month

December17.5× the quietest month

Top search term

tween makeup57K searches a year

Listings sell for $18.11 on average, from $4.67 to $106.71. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $18.11 that is $0 to $2K a year per listing.

Average price

$18.11inside the $15 to $100 sweet spot

Price range

$4.67–$106.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.5%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #79 within Makeup Sets. It carries 20,898 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

98%

Out of stock, average day

3.9%

Average rank

#79in Makeup Sets

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

20,898per listing

Listings tracked

49

13 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

13

Successful launches

6Amazon's first-year sales bar

Average brand age

42 months