Laneige Candy Cane

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -23.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $14K a year.

Searches, last 12 months

26K

Growth, 90 days vs prior 90

-23.2%

Conversion, latest week

3.2%

Market size, estimated

$14Ka year

Peak month

December36.8× the quietest month

Top search term

laneige sweet candy3K searches a year

Listings sell for $17.51 on average, from $14.19 to $22.04. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 100 to 250 of them. At $17.51 that is $2K to $4K a year per listing.

Average price

$17.51inside the $15 to $100 sweet spot

Price range

$14.19–$22.04

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #9 within Lip Care. It carries 1,843 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

10.6%

Average rank

#9in Lip Care

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

1,843per listing

Listings tracked

4

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

45 months