Lancome Primer

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $443K a year.

Searches, last 12 months

127K

Growth, 90 days vs prior 90

+4.8%

Conversion, latest week

15.4%

Market size, estimated

$443Ka year

Peak month

April16.6× the quietest month

Top search term

lancome primer28K searches a year

Listings sell for $22.60 on average, from $8.50 to $64.80. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $22.60 that is $23K to $28K a year per listing.

Average price

$22.60inside the $15 to $100 sweet spot

Price range

$8.50–$64.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

$23K–$28K

Returns

1.1%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #270 within Face. It carries 7,117 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

92%

Out of stock, average day

0.0%

Average rank

#270in Face

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

7,117per listing

Listings tracked

13

The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

87 months