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Lace Headband

Fail

Prices span $7.18–$14.78, mostly outside the sweet spot, so Lace Headband is a Fail.

Flapen Score
46
46 / 100
Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 48
Market size
$47K/yr218K searches / yr
90-day growth
+20.0%search demand this quarter
Competition
42%top-5 click share · 19 brands · 20 sellers

Flapen Score

Lace Headband against its category

The dotted line is the Beauty & Personal Care average. Past it, Lace Headband is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lace Headband market on Amazon at a glance

Shoppers on Amazon United States searched for Lace Headband 218K times last year and spent an estimated $47K. The top 5 brands take 66% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 218K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
218K
Growth, 90 days vs prior 90
+20.0%
Conversion, latest week
1.9%
Market size, estimated
$47Ka year
Top search term
lace headband135K searches a year

02 · Price

A sale here is worth $11.16.

Listings sell for $11.16 on average, from $7.18 to $14.78. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $11.16 that is $1K to $3K a year per listing.

Average price
$11.16under the $15 to $100 sweet spot
Price range
$7.18–$14.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #2,716 within Headbands. It carries 840 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
4.8%
Average rank
#2,716in Headbands
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
840per listing
Listings tracked
32

04 · Newcomers

0 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top Lace Headband products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

20

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

42%

Top 20: 88%

Open market

28%

  • Brand 122%
  • Brand 214%
  • Brand 313%
  • Brand 49%
  • Brand 57%
  • Brand 66%

Demand

Lace Headband search demand

Weekly searches over the year. Pick a range.

6K4KMay '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

Search terms

Top Lace Headband search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lace headband135K/yr
  • lace headbands for women29K/yr
  • white lace headband16K/yr
  • lace headbands19K/yr
  • black lace headband14K/yr
  • lace head band5K/yr

Reviews and returns

What reviews say buyers love and hate about Lace Headband

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Size-Overall”
27%of negative reviews mention “Size-Overall”
3.7%of orders come back
“Did not fit”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Lace Headband questions

Answered from the same tracked data.