Kulfi Mascara

Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -23.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $201K a year.

Searches, last 12 months

135K

Growth, 90 days vs prior 90

-23.1%

Conversion, latest week

5.1%

Market size, estimated

$201Ka year

Top search term

dibs mascara50K searches a year

Listings sell for $29.16 on average, from $12.19 to $57.85. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $29.16 that is $7K to $15K a year per listing.

Average price

$29.16inside the $15 to $100 sweet spot

Price range

$12.19–$57.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$7K–$15K

Returns

0.9%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #595 within Eyes. It carries 1,396 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

60%

Out of stock, average day

9.4%

Average rank

#595in Eyes

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

1,396per listing

Listings tracked

10

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

68 months