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Kresto Hand Cleaner

Fail

Shoppers spend an estimated $60K a year here, so Kresto Hand Cleaner is a Fail.

Flapen Score
43
43 / 100
Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 48
Market size
$60K/yr13K searches / yr
90-day growth
-0.1%search demand this quarter
Competition
64%top-5 click share · 10 brands · 63 sellers

Flapen Score

Kresto Hand Cleaner against its category

The dotted line is the Beauty & Personal Care average. Past it, Kresto Hand Cleaner is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kresto Hand Cleaner market on Amazon at a glance

Shoppers on Amazon United States searched for Kresto Hand Cleaner 13K times last year and spent an estimated $60K. The top 5 brands take 93% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months
13K
Growth, 90 days vs prior 90
-0.1%
Conversion, latest week
5.7%
Market size, estimated
$60Ka year
Peak month
September1.5× the quietest month
Top search term
kresto hand cleaner7K searches a year

02 · Price

A sale here is worth $83.04.

Listings sell for $83.04 on average, from $12.84 to $163.91. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $83.04 that is $0 to $8K a year per listing.

Average price
$83.04inside the $15 to $100 sweet spot
Price range
$12.84–$163.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$8K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

59% of listings pay for placement with sponsored ads. 23% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,800 within Foot & Hand Care. It carries 64 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
23%
Out of stock, average day
0.0%
Average rank
#1,800in Foot & Hand Care
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
64per listing
Listings tracked
22

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
90 months

Products

Top Kresto Hand Cleaner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

63

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

5%

  • Brand 137%
  • Brand 224%
  • Brand 320%
  • Brand 46%
  • Brand 56%
  • Brand 62%
  • Open — no brand owns it (4 brands, 5%)

Demand

Kresto Hand Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

300200Spike '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Kresto Hand Cleaner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kresto hand cleaner7K/yr
  • kresto classic heavy duty hand cleaner3K/yr
  • kresto3K/yr

Reviews and returns

What reviews say buyers love and hate about Kresto Hand Cleaner

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Ease Of Cleaning”
15%of negative reviews mention “Value For Money”
0.2%of orders come back
“Product is overpriced”
A buyer, on “Value For Money”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Kresto Hand Cleaner questions

Answered from the same tracked data.