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Krave Beauty Sunscreen

Fail

The top 5 brands take 100% of clicks, so Krave Beauty Sunscreen is a Fail.

Flapen Score
47
47 / 100
Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48
Market size
$238K/yr313K searches / yr
90-day growth
+61.8%search demand this quarter
Competition
97%top-5 click share · 4 brands · 22 sellers

Flapen Score

Krave Beauty Sunscreen against its category

The dotted line is the Beauty & Personal Care average. Past it, Krave Beauty Sunscreen is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Krave Beauty Sunscreen market on Amazon at a glance

Shoppers on Amazon United States searched for Krave Beauty Sunscreen 313K times last year and spent an estimated $238K. All 4 brands take every click. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 313K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +61.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $238K a year.

Searches, last 12 months
313K
Growth, 90 days vs prior 90
+61.8%
Conversion, latest week
3.9%
Market size, estimated
$238Ka year
Peak month
June3.4× the quietest month
Top search term
dr althea sunscreen80K searches a year

02 · Price

A sale here is worth $19.34.

Listings sell for $19.34 on average, from $14.43 to $31.54. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 3,000 to 4,000 of them. At $19.34 that is $58K to $77K a year per listing.

Average price
$19.34inside the $15 to $100 sweet spot
Price range
$14.43–$31.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
3,000–4,000
Revenue per listing a year
$58K–$77K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #935 within Sunscreens & Tanning Products. It carries 2,313 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#935in Sunscreens & Tanning Products
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
2,313per listing
Listings tracked
6

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
39 months

Products

Top Krave Beauty Sunscreen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

22

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Brand 176%
  • Brand 213%
  • Brand 38%
  • Brand 43%

Demand

Krave Beauty Sunscreen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.4×

Search terms

Top Krave Beauty Sunscreen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dr althea sunscreen80K/yr
  • mixsoon sunscreen87K/yr
  • torriden sunscreen30K/yr
  • dr althea green tea sunscreen17K/yr
  • mixsoon bean sunscreen16K/yr
  • dr althea sunscreen green tea11K/yr
  • mixoon sunscreen14K/yr
  • dr althea green tea fresh sunscreen5K/yr
  • protector solar mixsoon10K/yr
  • mixsoon bean sun serum5K/yr

Reviews and returns

What reviews say buyers love and hate about Krave Beauty Sunscreen

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Suitability Combination Skin”
17%of negative reviews mention “Smell”
0.8%of orders come back
“weird smell”
A buyer, on “Smell”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Krave Beauty Sunscreen questions

Answered from the same tracked data.