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Korean Skin Care for Men

Maybe

Buyers convert on 12.6% of searches. But the top 5 brands take 98% of clicks, so Korean Skin Care for Men is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 48
Market size
$806K/yr159K searches / yr
90-day growth
+11.0%search demand this quarter
Competition
88%top-5 click share · 6 brands · 8 sellers

Flapen Score

Korean Skin Care for Men against its category

The dotted line is the Beauty & Personal Care average. Past it, Korean Skin Care for Men is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Korean Skin Care for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Korean Skin Care for Men 159K times last year and spent an estimated $806K. The top 5 brands take 98% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 12.6% of those searches ended in a purchase.

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.6% of those searches ended in a purchase. Searches in the last 90 days moved +11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $806K a year.

Searches, last 12 months
159K
Growth, 90 days vs prior 90
+11.0%
Conversion, latest week
12.6%
Market size, estimated
$806Ka year
Top search term
pretty boy moisturizer51K searches a year

02 · Price

A sale here is worth $40.47.

Listings sell for $40.47 on average, from $20.51 to $85.97. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $40.47 that is $30K to $40K a year per listing.

Average price
$40.47inside the $15 to $100 sweet spot
Price range
$20.51–$85.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
750–1,000
Revenue per listing a year
$30K–$40K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #549 within Face Moisturizers. It carries 1,112 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
8.5%
Average rank
#549in Face Moisturizers
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
1,112per listing
Listings tracked
10

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Korean Skin Care for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

8

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • Brand 178%
  • Brand 213%
  • Brand 33%
  • Brand 42%
  • Brand 52%
  • Brand 62%

Demand

Korean Skin Care for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '26DecJanFebMarAprMayJunJul

Peak months: May, Jun, Jul, Dec · busiest ÷ quietest = 3.9× · 8 of 12 months tracked

Search terms

Top Korean Skin Care for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pretty boy moisturizer51K/yr
  • korean skin care for men22K/yr
  • korean mens skin care11K/yr
  • mens korean skin care10K/yr
  • prettyboy men skin care9K/yr
  • korean skin care men10K/yr
  • prettyboy6K/yr
  • korean skincare for men5K/yr
  • yo pretty boy3K/yr
  • pretty boy skincare3K/yr

Reviews and returns

What reviews say buyers love and hate about Korean Skin Care for Men

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Moist/Dry”
9%of negative reviews mention “Value For Money”
1.1%of orders come back
“Super overpriced”
A buyer, on “Value For Money”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Korean Skin Care for Men questions

Answered from the same tracked data.