Korean Mascara

Shoppers searched for this 858K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $585K a year.

Searches, last 12 months

858K

Growth, 90 days vs prior 90

+1.8%

Conversion, latest week

4.7%

Market size, estimated

$585Ka year

Peak month

February1.8× the quietest month

Top search term

clio300K searches a year

Listings sell for $14.56 on average, from $1.63 to $25.54. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At $14.56 that is $22K to $29K a year per listing.

Average price

$14.56under the $15 to $100 sweet spot

Price range

$1.63–$25.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

1,500–2,000

Revenue per listing a year

$22K–$29K

Returns

0.9%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #157 within Eyes. It carries 648 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#157in Eyes

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

648per listing

Listings tracked

32

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

50 months