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Korean Hyaluronic Acid Serum

Fail

The top 5 brands take 100% of clicks, so Korean Hyaluronic Acid Serum is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$998K/yr449K searches / yr
90-day growth
-14.4%search demand this quarter
Competition
69%top-5 click share · 2 brands · 22 sellers

Flapen Score

Korean Hyaluronic Acid Serum against its category

The dotted line is the Beauty & Personal Care average. Past it, Korean Hyaluronic Acid Serum is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Korean Hyaluronic Acid Serum market on Amazon at a glance

Shoppers on Amazon United States searched for Korean Hyaluronic Acid Serum 449K times last year and spent an estimated $998K. All 2 brands take every click. Demand peaks in Jul–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 11.4% of those searches ended in a purchase.

Shoppers searched for this 449K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $998K a year.

Searches, last 12 months
449K
Growth, 90 days vs prior 90
-14.4%
Conversion, latest week
11.4%
Market size, estimated
$998Ka year
Peak month
July4.2× the quietest month
Top search term
cosrx moisturizer209K searches a year

02 · Price

A sale here is worth $19.57.

Listings sell for $19.57 on average, from $12.22 to $41.38. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $19.57 that is $49K to $59K a year per listing.

Average price
$19.57inside the $15 to $100 sweet spot
Price range
$12.22–$41.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,500–3,000
Revenue per listing a year
$49K–$59K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #297 within Face Moisturizers. It carries 12,909 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
94%
Out of stock, average day
1.7%
Average rank
#297in Face Moisturizers
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
12,909per listing
Listings tracked
17

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
59 months

Products

Top Korean Hyaluronic Acid Serum products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

2 flat

Sellers

22

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

0%

  • Brand 182%
  • Brand 218%

Demand

Korean Hyaluronic Acid Serum search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Dec · busiest ÷ quietest = 4.2×

Search terms

Top Korean Hyaluronic Acid Serum search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cosrx moisturizer209K/yr
  • medicube hyaluronic acid57K/yr
  • cosrx hyaluronic acid38K/yr
  • cosrx moisturizer for face24K/yr
  • cosrx cream17K/yr
  • cosrx hyaluronic acid intensive cream21K/yr
  • cosrx face moisturizer11K/yr
  • medicube hyaluronic7K/yr
  • cosrx night cream6K/yr
  • medicube hyaluronic acid serum8K/yr

Reviews and returns

What reviews say buyers love and hate about Korean Hyaluronic Acid Serum

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Moist/Dry”
10%of negative reviews mention “Moist/Dry”
0.9%of orders come back
“Not moisturizing”
A buyer, on “Moist/Dry”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Korean Hyaluronic Acid Serum questions

Answered from the same tracked data.