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Korean Hand Cream

Fail

The top 5 brands take 100% of clicks, so Korean Hand Cream is a Fail.

Flapen Score
35
35 / 100
Ranks 10,006 of 10,978 Beauty & Personal Care niches · −13 vs the category median of 48
Market size
$318K/yr212K searches / yr
90-day growth
-20.1%search demand this quarter
Competition
90%top-5 click share · 4 brands · 55 sellers

Flapen Score

Korean Hand Cream against its category

The dotted line is the Beauty & Personal Care average. Past it, Korean Hand Cream is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Korean Hand Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Korean Hand Cream 212K times last year and spent an estimated $318K. All 4 brands take every click. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 13.0% of those searches ended in a purchase.

Shoppers searched for this 212K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.0% of those searches ended in a purchase. Searches in the last 90 days moved -20.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $318K a year.

Searches, last 12 months
212K
Growth, 90 days vs prior 90
-20.1%
Conversion, latest week
13.0%
Market size, estimated
$318Ka year
Peak month
November3.8× the quietest month
Top search term
cerave hand cream72K searches a year

02 · Price

A sale here is worth $11.55.

Listings sell for $11.55 on average, from $5.75 to $15.30. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 10,000 to 12,500 of them. At $11.55 that is $116K to $144K a year per listing.

Average price
$11.55under the $15 to $100 sweet spot
Price range
$5.75–$15.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
10,000–12,500
Revenue per listing a year
$116K–$144K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Foot & Hand Care. It carries 37,708 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#13in Foot & Hand Care
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
37,708per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 89 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
89 months

Products

Top Korean Hand Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

55

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

0%

  • Brand 183%
  • Brand 210%
  • Brand 34%
  • Brand 43%

Demand

Korean Hand Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 3.8×

Search terms

Top Korean Hand Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cerave hand cream72K/yr
  • cerave therapeutic hand cream46K/yr
  • cerave hand cream for dry hands17K/yr
  • cerave hand lotion16K/yr
  • fsa hand cream11K/yr
  • cerave reparative hand cream5K/yr
  • cera ve hand cream6K/yr
  • cerave therapeutic hand cream 8 oz5K/yr
  • cerave therapeutic hand cream 3 oz3K/yr
  • hand cream cerave4K/yr

FAQ

Common Korean Hand Cream questions

Answered from the same tracked data.