Korean Hair Care

Shoppers searched for this 523K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $733K a year.

Searches, last 12 months

523K

Growth, 90 days vs prior 90

+3.0%

Conversion, latest week

6.3%

Market size, estimated

$733Ka year

Peak month

July2.5× the quietest month

Top search term

unove155K searches a year

Listings sell for $22.32 on average, from $8.73 to $40.51. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $22.32 that is $45K to $56K a year per listing.

Average price

$22.32inside the $15 to $100 sweet spot

Price range

$8.73–$40.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

2,000–2,500

Revenue per listing a year

$45K–$56K

Returns

0.6%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #352 within Hair Loss Products. It carries 1,610 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

1.3%

Average rank

#352in Hair Loss Products

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

1,610per listing

Listings tracked

18

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

49 months