Korean Face Wash

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved +11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.5M a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

+11.6%

Conversion, latest week

8.3%

Market size, estimated

$2.5Ma year

Peak month

June1.6× the quietest month

Top search term

korean face wash559K searches a year

Listings sell for $16.19 on average, from $9.27 to $32.24. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 6,000 to 8,000 of them. At $16.19 that is $97K to $130K a year per listing.

Average price

$16.19inside the $15 to $100 sweet spot

Price range

$9.27–$32.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

6,000–8,000

Revenue per listing a year

$97K–$130K

Returns

0.9%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #126 within Cleansers. It carries 6,127 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#126in Cleansers

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

6,127per listing

Listings tracked

24

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

54 months