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Kms Hair Stay

Fail

The top 5 brands take 100% of clicks, so Kms Hair Stay is a Fail.

Flapen Score
48
48 / 100
Ranks 5,071 of 10,978 Beauty & Personal Care niches · on the category median
Market size
$68K/yr19K searches / yr
90-day growth
+37.4%search demand this quarter
Competition
97%top-5 click share · 1 brands · 3 sellers

Flapen Score

Kms Hair Stay against its category

The dotted line is the Beauty & Personal Care average. Past it, Kms Hair Stay is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kms Hair Stay market on Amazon at a glance

Shoppers on Amazon United States searched for Kms Hair Stay 19K times last year and spent an estimated $68K. One brand takes every click. Demand peaks in Aug–Sep–Oct. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 16.0% of those searches ended in a purchase.

Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.0% of those searches ended in a purchase. Searches in the last 90 days moved +37.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months
19K
Growth, 90 days vs prior 90
+37.4%
Conversion, latest week
16.0%
Market size, estimated
$68Ka year
Peak month
September2.1× the quietest month
Top search term
kms hair stay12K searches a year

02 · Price

A sale here is worth $23.00.

Listings sell for $23.00 on average, from $11.75 to $26.46. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $23.00 that is $6K to $12K a year per listing.

Average price
$23.00inside the $15 to $100 sweet spot
Price range
$11.75–$26.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #407 within Hair Sprays. It carries 1,297 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#407in Hair Sprays
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
1,297per listing
Listings tracked
6

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 107 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
107 months

Products

Top Kms Hair Stay products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

Brands

1 flat

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Brand 1100%
  • Open — no brand owns it (0%)

Demand

Kms Hair Stay search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 2.1×

Search terms

Top Kms Hair Stay search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kms hair stay12K/yr
  • kms hair stay anti humidity spray2K/yr
  • kms hair spray4K/yr

Reviews and returns

What reviews say buyers love and hate about Kms Hair Stay

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Smell”
20%of negative reviews mention “Suitability Humid Weather”
0.2%of orders come back
“Did not provide any more anti-humidity spray than a regular hairspray”
A buyer, on “Suitability Humid Weather”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Kms Hair Stay questions

Answered from the same tracked data.