kms hair stay
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible16.0%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$23.00avg listing price — sweet spot $15–$100
Price range
Great$11.75–$26.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+37.4%90-day search growth — must beat 0% to launch
Review moat
Good1,296.83avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$68K$68K/yr · 19K searches
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, kms hair stay is a $68K/yr Amazon United States market (19K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 48/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
kms hair stay market data
- Units sold / yr
- 3K–4K
- avg 250–500/product
- Revenue / yr
- $69K–$92K
- units × avg price
- Conversion rate
- 16.0%
- Avg BSR
- #407
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 107 months
- Avg seller age
- 174 days
Competition & brand share
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 flat
Sellers
3
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- KMS100%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +37.4% search growth over the last 90 days.Peak months: Aug, Sep, Oct · busiest ÷ quietest = 2.1×
Top kms hair stay search terms
- kms hair stay12K/yr
- kms hair stay anti humidity spray2K/yr
- kms hair spray4K/yr
Top kms hair stay products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
KMS HAIRSTAY Anti-Humidity Seal 3.7 oz
KMS$25.054.4★1,663 rev
KMS HairStay Working Hairspray Lasting Buildable Hold 300ml
KMS$26.324.4★544 rev
HairStay Anti-Humidity Seal 75ml
KMS$11.754.4★1,663 rev
HairStay Firm Finishing Hairspray Strong Durable Hold 300ml
KMS$26.464.3★513 rev
KMS HAIRPLAY Flexible Hold Texturizing Dry Wax Finishing Hairspray 4.1 Oz
KMS$26.144.6★1,541 rev
Newest
by launch dateHairStay Anti-Humidity Seal 75ml
KMS$11.751,663 rev
HairStay Firm Finishing Hairspray Strong Durable Hold 300ml
KMS$26.46513 rev
KMS HairStay Working Hairspray Lasting Buildable Hold 300ml
KMS$26.32544 rev
KMS HAIRPLAY Flexible Hold Texturizing Dry Wax Finishing Hairspray 4.1 Oz
KMS$26.141,541 rev
KMS HAIRSTAY Anti-Humidity Seal 3.7 oz
KMS$25.051,663 rev
Trending
90-day click momentumHairStay Anti-Humidity Seal 75ml
KMS$11.754.4★
KMS HAIRSTAY Anti-Humidity Seal 3.7 oz
KMS$25.054.4★
KMS HairPlay Styling Gel 200ml
KMS$22.284.6★
KMS HairStay Working Hairspray Lasting Buildable Hold 300ml
KMS$26.324.4★
KMS HAIRPLAY Flexible Hold Texturizing Dry Wax Finishing Hairspray 4.1 Oz
KMS$26.144.6★
What buyers say about kms hair stay
What buyers praise and complain about, mined from review topics.What buyers love
“I like the hold quality especially the clean scent”
“Leaves my hair very shiny”
“Otherwise KMS has great products”
“Great for thinning hair”
“it controls my thin hair”
“Great hold and manageable”
“Used for a long time”
“My hair is so much smoother”
“Just the slightest touch of this spray gets rid of the frizz without greasiness”
What buyers complain about
“Did not provide any more anti-humidity spray than a regular hairspray”
“Size advertised is larger than delivered”
“its to expensive to be wasted like this”
“Terrible product”
“Works well with short hair”
“I'm not fond of the smell”
“Bottle design flaw”
“Size advertised is larger than delivered. Vendor needs to update product description. $25 price tag is for 3.7 oz. And not 4.1 oz, as advertised.”
Top return reasons
Common questions
- Is kms hair stay profitable to sell on Amazon United States?
- The niche generates $68K/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +37.4%. Flapen's verdict: Skip it (48/100).
- How competitive is the kms hair stay niche?
- 1 brands and 3 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in kms hair stay?
- Top complaints mined from reviews: Suitability Humid Weather, Size-Overall, Value For Money. The return rate is 0.2%.
- When does demand for kms hair stay peak?
- Demand peaks in Aug–Sep–Oct; the busiest month runs 2.1× the quietest.
- What does it cost to enter the kms hair stay niche?
- Listings span $11.75–$26.46; the average listing price is $23.00 (sweet spot $15–$100). The average incumbent carries 1,297 reviews — the moat a new listing must climb.