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Kiss Lash Clusters

Fail

The top 5 brands take 99% of clicks, so Kiss Lash Clusters is a Fail.

Flapen Score
47
47 / 100
Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48
Market size
$334K/yr553K searches / yr
90-day growth
-8.5%search demand this quarter
Competition
62%top-5 click share · 6 brands · 52 sellers

Flapen Score

Kiss Lash Clusters against its category

The dotted line is the Beauty & Personal Care average. Past it, Kiss Lash Clusters is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kiss Lash Clusters market on Amazon at a glance

Shoppers on Amazon United States searched for Kiss Lash Clusters 553K times last year and spent an estimated $334K. The top 5 brands take 99% of clicks. Demand peaks in Feb–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 553K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $334K a year.

Searches, last 12 months
553K
Growth, 90 days vs prior 90
-8.5%
Conversion, latest week
5.3%
Market size, estimated
$334Ka year
Peak month
November3.1× the quietest month
Top search term
kiss lash clusters125K searches a year

02 · Price

A sale here is worth $11.29.

Listings sell for $11.29 on average, from $4.97 to $18.76. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $11.29 that is $17K to $23K a year per listing.

Average price
$11.29under the $15 to $100 sweet spot
Price range
$4.97–$18.76
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
$17K–$23K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #541 within Makeup Brushes & Tools. It carries 3,780 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#541in Makeup Brushes & Tools
Average rating
4.01 starsAmazon United States average 4.42 stars
Average reviews
3,780per listing
Listings tracked
24

04 · Newcomers

4 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
24 months

Products

Top Kiss Lash Clusters products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 flat

Sellers

52

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

62%

Top 20: 97%

Open market

0%

  • Brand 161%
  • Brand 215%
  • Brand 313%
  • Brand 48%
  • Brand 53%
  • Brand 61%

Demand

Kiss Lash Clusters search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KHoliday '24Prime Day '25Spike '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Nov, Dec · busiest ÷ quietest = 3.1×

Search terms

Top Kiss Lash Clusters search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kiss lash clusters125K/yr
  • kiss impress lashes123K/yr
  • impress lashes78K/yr
  • kiss eyelash clusters32K/yr
  • kiss lashes clusters28K/yr
  • lash clusters kiss27K/yr
  • kiss cluster lashes23K/yr
  • kiss press on lashes24K/yr
  • impress lashes no glue needed12K/yr
  • kiss voluminous lash clusters9K/yr

Reviews and returns

What reviews say buyers love and hate about Kiss Lash Clusters

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Eyelash Quality”
23%of negative reviews mention “Adhesion/Stickiness”
1.0%of orders come back
“Adhesive is terrible”
A buyer, on “Adhesion/Stickiness”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Kiss Lash Clusters questions

Answered from the same tracked data.