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Kiss Christmas Nails

Fail

Demand is soft, at -57.5% this quarter, so Kiss Christmas Nails is a Fail.

Flapen Score
39
39 / 100
Ranks 8,990 of 10,978 Beauty & Personal Care niches · −9 vs the category median of 48
Market size
$70K/yr213K searches / yr
90-day growth
-57.5%search demand this quarter
Competition
29%top-5 click share · 3 brands · 63 sellers

Flapen Score

Kiss Christmas Nails against its category

The dotted line is the Beauty & Personal Care average. Past it, Kiss Christmas Nails is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kiss Christmas Nails market on Amazon at a glance

Shoppers on Amazon United States searched for Kiss Christmas Nails 213K times last year and spent an estimated $70K. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 213K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -57.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months
213K
Growth, 90 days vs prior 90
-57.5%
Conversion, latest week
3.7%
Market size, estimated
$70Ka year
Peak month
December120.7× the quietest month
Top search term
impress color fx13K searches a year

02 · Price

A sale here is worth $8.83.

Listings sell for $8.83 on average, from $5.00 to $11.98. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $8.83 that is $0 to $883 a year per listing.

Average price
$8.83under the $15 to $100 sweet spot
Price range
$5.00–$11.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$883
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

43% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 13.6% of listings are out of stock. The average listing ranks #261 within False Nails & Accessories. It carries 1,509 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
43%
Prime listings
98%
Out of stock, average day
13.6%
Average rank
#261in False Nails & Accessories
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
1,509per listing
Listings tracked
65

04 · Newcomers

13 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
13Amazon's first-year sales bar
Average brand age
31 months

Products

Top Kiss Christmas Nails products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

3 rising

Sellers

63

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

29%

Top 20: 72%

Open market

0%

  • Brand 190%
  • Brand 29%
  • Brand 31%
  • Open — no brand owns it (0%)

Demand

Kiss Christmas Nails search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 120.7×

Search terms

Top Kiss Christmas Nails search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • impress color fx13K/yr
  • color fx14K/yr
  • impress fx11K/yr
  • impress nails blue8K/yr
  • color fx nails10K/yr
  • empress nails8K/yr
  • kiss color fx9K/yr
  • impress almond nails8K/yr
  • impress press on nails short blue6K/yr
  • pink impress nails6K/yr

Reviews and returns

What reviews say buyers love and hate about Kiss Christmas Nails

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Color”
17%of negative reviews mention “Durability”
1.3%of orders come back
“Durability isn't good”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Kiss Christmas Nails questions

Answered from the same tracked data.