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Kinky Straight U Part Wig

Fail

Demand is soft, at -33.1% this quarter, so Kinky Straight U Part Wig is a Fail.

Flapen Score
45
45 / 100
Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 48
Market size
$105K/yr123K searches / yr
90-day growth
-33.1%search demand this quarter
Competition
54%top-5 click share · 18 brands · 19 sellers

Flapen Score

Kinky Straight U Part Wig against its category

The dotted line is the Beauty & Personal Care average. Past it, Kinky Straight U Part Wig is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kinky Straight U Part Wig market on Amazon at a glance

Shoppers on Amazon United States searched for Kinky Straight U Part Wig 123K times last year and spent an estimated $105K. The top 5 brands take 62% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.

Searches, last 12 months
123K
Growth, 90 days vs prior 90
-33.1%
Conversion, latest week
1.1%
Market size, estimated
$105Ka year
Peak month
October2.0× the quietest month
Top search term
kinky straight v part wig37K searches a year

02 · Price

A sale here is worth $78.46.

Listings sell for $78.46 on average, from $21.52 to $121.83. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $78.46 that is $0 to $8K a year per listing.

Average price
$78.46inside the $15 to $100 sweet spot
Price range
$21.52–$121.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$8K
Returns
8.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.5% of listings are out of stock. The average listing ranks #2,729 within Wigs. It carries 179 reviews at 3.93 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
16.5%
Average rank
#2,729in Wigs
Average rating
3.93 starsAmazon United States average 4.42 stars
Average reviews
179per listing
Listings tracked
22

04 · Newcomers

2 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
2Amazon's first-year sales bar
Average brand age
21 months

Products

Top Kinky Straight U Part Wig products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 rising

Sellers

19

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

54%

Top 20: 97%

Open market

33%

  • Brand 125%
  • Brand 212%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 65%

Demand

Kinky Straight U Part Wig search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Kinky Straight U Part Wig search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kinky straight v part wig37K/yr
  • kinky straight v part22K/yr
  • kinky straight u part wig13K/yr
  • v part wig human hair kinkystraight8K/yr
  • kinky straight u part6K/yr
  • vpart kinky-straight human hair natural black wig 1b/274K/yr
  • u part kinkystraight wig human hair6K/yr
  • kinky-straight yaki human hair v part wig5K/yr
  • v part kinky straight wig5K/yr
  • kinky straight vpart wig3K/yr

Reviews and returns

What reviews say buyers love and hate about Kinky Straight U Part Wig

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Wig/Artificial Hair Quality”
12%of negative reviews mention “Size-Overall”
8.8%of orders come back
“Shorter tha expected”
A buyer, on “Size-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Kinky Straight U Part Wig questions

Answered from the same tracked data.