Kids Perfume for Girls

Shoppers searched for this 868K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $398K a year.

Searches, last 12 months

868K

Growth, 90 days vs prior 90

-22.4%

Conversion, latest week

2.6%

Market size, estimated

$398Ka year

Peak month

December3.2× the quietest month

Top search term

kids perfume for girls124K searches a year

Listings sell for $17.91 on average, from $4.97 to $67.11. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At $17.91 that is $4K to $9K a year per listing.

Average price

$17.91inside the $15 to $100 sweet spot

Price range

$4.97–$67.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

250–500

Revenue per listing a year

$4K–$9K

Returns

0.1%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #338 within Children's. It carries 2,638 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

92%

Out of stock, average day

4.0%

Average rank

#338in Children's

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

2,638per listing

Listings tracked

48

8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

4Amazon's first-year sales bar

Average brand age

50 months