Kids Hair Cutting Cape
FailDemand is soft, at -17.6% this quarter, so Kids Hair Cutting Cape is a Fail.
- Flapen Score
- 41 / 100Ranks 8,284 of 10,978 Beauty & Personal Care niches · −7 vs the category median of 4841
- Market size
- $210K/yr300K searches / yr
- 90-day growth
- -17.6%search demand this quarter
- Competition
- 71%top-5 click share · 9 brands · 12 sellers
Flapen Score
Kids Hair Cutting Cape against its category
The dotted line is the Beauty & Personal Care average. Past it, Kids Hair Cutting Cape is stronger. Inside it, weaker.
Market
The Kids Hair Cutting Cape market on Amazon at a glance
Shoppers on Amazon United States searched for Kids Hair Cutting Cape 300K times last year and spent an estimated $210K. The top 5 brands take 91% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 7.1% of those searches ended in a purchase.
Shoppers searched for this 300K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -17.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $210K a year.
- Searches, last 12 months
- 300K
- Growth, 90 days vs prior 90
- -17.6%
- Conversion, latest week
- 7.1%
- Market size, estimated
- $210Ka year
- Peak month
- March1.4× the quietest month
- Top search term
- kids haircut cape44K searches a year
02 · Price
A sale here is worth $9.81.
Listings sell for $9.81 on average, from $6.04 to $20.42. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $9.81 that is $10K to $12K a year per listing.
- Average price
- $9.81under the $15 to $100 sweet spot
- Price range
- $6.04–$20.42
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $10K–$12K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #117 within Hair Cutting Tools. It carries 2,658 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 1.5%
- Average rank
- #117in Hair Cutting Tools
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 2,658per listing
- Listings tracked
- 15
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Kids Hair Cutting Cape products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
12
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
6%
- Brand 134%
- Brand 231%
- Brand 319%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (3 brands, 6%)
Demand
Kids Hair Cutting Cape search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Kids Hair Cutting Cape search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kids haircut cape44K/yr
- kids barber cape38K/yr
- kids hair cutting cape36K/yr
- haircut cape kids23K/yr
- barber cape for kids20K/yr
- hair cutting cape kids19K/yr
- kids cape for haircuts21K/yr
- kids haircutting cape13K/yr
- kids hair cape10K/yr
- toddler haircut cape10K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Hair Cutting Cape
We read the reviews and the return reasons for every product selling here.
“way too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Hair Cutting Cape questions
Answered from the same tracked data.









