Kids Deodorant Boy

Shoppers searched for this 469K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.6% of those searches ended in a purchase. Searches in the last 90 days moved +18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $592K a year.

Searches, last 12 months

469K

Growth, 90 days vs prior 90

+18.7%

Conversion, latest week

10.6%

Market size, estimated

$592Ka year

Peak month

August3.0× the quietest month

Top search term

kids deodorant boys133K searches a year

Listings sell for $11.93 on average, from $6.30 to $29.18. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At $11.93 that is $24K to $30K a year per listing.

Average price

$11.93under the $15 to $100 sweet spot

Price range

$6.30–$29.18

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

2,000–2,500

Revenue per listing a year

$24K–$30K

Returns

0.3%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #474 within Deodorants & Antiperspirants. It carries 9,208 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

95%

Out of stock, average day

6.4%

Average rank

#474in Deodorants & Antiperspirants

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

9,208per listing

Listings tracked

21

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

77 months