Kevin Murphy Night Rider

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $216K a year.

Searches, last 12 months

154K

Growth, 90 days vs prior 90

-12.0%

Conversion, latest week

4.5%

Market size, estimated

$216Ka year

Peak month

August3.0× the quietest month

Top search term

knight rider103K searches a year

Listings sell for $31.49 on average, from $12.98 to $67.47. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $31.49 that is $16K to $24K a year per listing.

Average price

$31.49inside the $15 to $100 sweet spot

Price range

$12.98–$67.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

500–750

Revenue per listing a year

$16K–$24K

Returns

0.5%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #4,908 within Clays. It carries 1,862 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

88%

Out of stock, average day

0.0%

Average rank

#4,908in Clays

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

1,862per listing

Listings tracked

8

The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

55 months