Keratin Treatment Formaldehyde Free
FailThe top 5 brands take 100% of clicks, so Keratin Treatment Formaldehyde Free is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $40K/yr14K searches / yr
- 90-day growth
- +28.8%search demand this quarter
- Competition
- 86%top-5 click share · 1 brands · 2 sellers
Flapen Score
Keratin Treatment Formaldehyde Free against its category
The dotted line is the Beauty & Personal Care average. Past it, Keratin Treatment Formaldehyde Free is stronger. Inside it, weaker.
Market
The Keratin Treatment Formaldehyde Free market on Amazon at a glance
Shoppers on Amazon United States searched for Keratin Treatment Formaldehyde Free 14K times last year and spent an estimated $40K. One brand takes every click. Demand peaks in Jul. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 6.5% of those searches ended in a purchase.
Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +28.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.
- Searches, last 12 months
- 14K
- Growth, 90 days vs prior 90
- +28.8%
- Conversion, latest week
- 6.5%
- Market size, estimated
- $40Ka year
- Peak month
- July1.7× the quietest month
- Top search term
- kerazon brazilian keratin treatment9K searches a year
02 · Price
A sale here is worth $42.72.
Listings sell for $42.72 on average, from $24.27 to $65.93. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 100 to 250 of them. At $42.72 that is $4K to $11K a year per listing.
- Average price
- $42.72inside the $15 to $100 sweet spot
- Price range
- $24.27–$65.93
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$11K
- Returns
- 3.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #398 within Hair Perms, Relaxers & Texturizers. It carries 2,815 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #398in Hair Perms, Relaxers & Texturizers
- Average rating
- 4.24 starsAmazon United States average 4.42 stars
- Average reviews
- 2,815per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 83 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 83 months
Products
Top Keratin Treatment Formaldehyde Free products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.
Brands
1 flat
Sellers
2
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
86%
Top 20: 100%
Open market
0%
- Brand 1100%
Demand
Keratin Treatment Formaldehyde Free search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.7×
Reviews and returns
What reviews say buyers love and hate about Keratin Treatment Formaldehyde Free
We read the reviews and the return reasons for every product selling here.
“The smell is unbearable”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Keratin Treatment Formaldehyde Free questions
Answered from the same tracked data.









