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Keratin Glue for Hair Extensions

Maybe

The average product has only 437 reviews. But shoppers spend only $67K a year here, so Keratin Glue for Hair Extensions is a Maybe.

Flapen Score
50
50 / 100
Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 48
Market size
$67K/yr135K searches / yr
90-day growth
-17.0%search demand this quarter
Competition
48%top-5 click share · 14 brands · 15 sellers

Flapen Score

Keratin Glue for Hair Extensions against its category

The dotted line is the Beauty & Personal Care average. Past it, Keratin Glue for Hair Extensions is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Keratin Glue for Hair Extensions market on Amazon at a glance

Shoppers on Amazon United States searched for Keratin Glue for Hair Extensions 135K times last year and spent an estimated $67K. The top 5 brands take 66% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

3.4% of searches ended in a purchase last week.

Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months
135K
Growth, 90 days vs prior 90
-17.0%
Conversion, latest week
3.4%
Market size, estimated
$67Ka year
Top search term
keratin beads16K searches a year

02 · Price

A sale here is worth $14.64.

Listings sell for $14.64 on average, from $5.58 to $45.92. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $14.64 that is $1K to $4K a year per listing.

Average price
$14.64under the $15 to $100 sweet spot
Price range
$5.58–$45.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$1K–$4K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #899 within Hair Extensions. It carries 437 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
4.9%
Average rank
#899in Hair Extensions
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
437per listing
Listings tracked
31

04 · Newcomers

Amazon counts 1 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Keratin Glue for Hair Extensions products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$5K$8K$11K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

15

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

48%

Top 20: 89%

Open market

27%

  • LEEONS20%
  • coloryoung20%
  • Vlasy11%
  • CREATE BEAUTY7%
  • The Hair Shop7%
  • ESSENT-IX7%

Demand

Keratin Glue for Hair Extensions search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4× · 7 of 12 months tracked

Search terms

Top Keratin Glue for Hair Extensions search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • keratin beads16K/yr
  • keratin glue for hair extensions25K/yr
  • keratin glue18K/yr
  • keratin beads for k tips10K/yr
  • keratina para extensiones de cabello9K/yr
  • k tip glue8K/yr
  • keratin bond5K/yr
  • keratin powder for hair extensions5K/yr
  • keratin for hair extensions5K/yr
  • keratin glue beads6K/yr

Reviews and returns

What reviews say buyers love and hate about Keratin Glue for Hair Extensions

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness13%

It's not like glue

I don't like using glue

which is a common issue with cheaper glues

Ease Of Use10%−0.03

Not as easy as I thought it would be

Extremely difficult to remove

Hard to work with

Quality-Overall8%

Low quality

Cheap

You cant even take it out with the remover very bad qualities

Hair Related8%−0.20

Its gonna melt on your hair

so when used in hair it either was stuck or slipped right out

Please do NOT apply it your hair

Heating4%−0.05

Takes a lot of heat to melt

will not stay hot

They melted easily

Love

Adhesion/Stickiness14%

Adhesive quality

this keratin adhesive provides a very secure hold

Good glue

Quality-Overall12%

But the tool self is good

Strong beads that bond well and melt clean

Good quality

Ease Of Use11%−0.03

Easy to Use

is simple to handle during use

easy to work with

Value For Money8%+0.96

Good value

Worth the money

Worth the buy

Durability7%−0.02

Durable

Holds very well

it stays for a long time

Return

2.4% Return rate 28% Fixable by listing

Adhesion/Stickiness25%▆▄█▇▅▅

It's not like glue

I don't like using glue

which is a common issue with cheaper glues

Functionality-Overall12%▅▇▇▆█▄
Size-Overall11%▅▆▄▄▆█

Smaller than I thought it would be

the beads are pretty small

At first it looks like there isn't very much in the smaller sized pouch

Heating9%█▃▅▇▅▅

Takes a lot of heat to melt

will not stay hot

They melted easily

Advertised Vs Actual Product7%▄█▃▆▆█

Def false advertisement

False advertising

FAQ

Common Keratin Glue for Hair Extensions questions

Answered from the same tracked data.