Keratin Conditioner

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 12.2% of those searches ended in a purchase. Searches in the last 90 days moved +4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $160K a year.

Searches, last 12 months

67K

Growth, 90 days vs prior 90

+4.9%

Conversion, latest week

12.2%

Market size, estimated

$160Ka year

Peak month

April1.8× the quietest month

Top search term

keratin conditioner48K searches a year

Listings sell for $19.49 on average, from $6.02 to $45.04. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $19.49 that is $2K to $5K a year per listing.

Average price

$19.49inside the $15 to $100 sweet spot

Price range

$6.02–$45.04

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.7%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #501 within Conditioners. It carries 4,663 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#501in Conditioners

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

4,663per listing

Listings tracked

33

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

87 months